Performance Marketing Executive

Performance Marketing Executive
Location: Surat, Gujarat
Experience: 1–3 Years
Salary: ₹25,000 – ₹35,000 per month
Employment Type: Full-time
About the Role
Our client is a growing premium consumer-facing business with multiple locations and an expanding franchise network.
We are looking for a Performance Marketing Executive who can independently manage paid advertising campaigns, generate quality leads and contribute to customer acquisition across different locations.
This is an execution-focused role for someone who has 1–3 years of practical experience in performance marketing and understands how to manage campaigns based on numbers and results.
Key Responsibilities
Plan, launch and manage Meta Ads (Facebook & Instagram) campaigns.
Manage and optimise Google Ads campaigns.
Run lead-generation and customer-acquisition campaigns across multiple locations.
Monitor CPL, CPC, CTR, conversion rates and lead quality.
Analyse campaign performance and make regular optimisation decisions.
Test different audiences, creatives, ad copies and campaign approaches.
Coordinate with the creative/content team for performance-oriented ad creatives.
Track leads and campaign performance through relevant analytics and CRM tools.
Work closely with the sales team to understand lead quality and improve campaign results.
Prepare basic campaign reports and share key performance insights.
Support digital marketing requirements for different business/franchise locations.
What We’re Looking For
1–3 years of hands-on experience in Performance Marketing / Paid Advertising.
Strong practical knowledge of Meta Ads Manager.
Working knowledge of Google Ads.
Good understanding of lead generation and conversion campaigns.
Ability to analyse campaign data and optimise accordingly.
Comfortable working with multiple campaigns and budgets.
Understanding of retargeting, audience targeting and conversion tracking.
Good communication and analytical skills.
Someone who is comfortable taking ownership of day-to-day campaign execution.
Preferred Background
Experience in automotive, retail, D2C, lifestyle, consumer services, local businesses, franchise businesses or digital marketing agencies will be an added advantage.
However, candidates from other industries with strong hands-on performance marketing experience are also welcome to apply.
Who Should Apply?
This role is ideal for someone who is past the beginner stage but not looking for a managerial position.
We are looking for a performance marketer who can actually run campaigns, analyse numbers, optimise performance and generate results rather than someone with only theoretical knowledge.
Compensation
₹25,000 – ₹35,000 per month, depending on experience and practical skill level.
Location
Surat, Gujarat
Interested candidates can share their updated CV with us.

Work arrangement
No