Sales And Marketing Specialist III

Job Description
SOLO Network is looking for a Marketing Executive to support the growth and visibility of the SOLO platform across students, educational institutions, organizations, and professional audiences.
The role will focus on digital marketing, content, social media, campaigns, student and institutional engagement, and brand awareness. The ideal candidate should be creative, proactive, organized, and able to understand SOLO’s platform and communicate its value effectively to different audiences.
Key Responsibilities
Plan and execute marketing activities to increase SOLO platform awareness, engagement, and adoption.
Create and coordinate content for social media, campaigns, webinars, events, and institutional outreach.
Manage and maintain SOLO's social media presence across relevant platforms.
Develop marketing content including posts, captions, creatives, presentations, emailers, and promotional materials.
Support campaigns targeting students, educational institutions, organizations, and partners.
Coordinate marketing activities for webinars, workshops, college visits, events, and other engagement initiatives.
Work with internal teams to understand SOLO features, updates, initiatives, and success stories and convert them into marketing content.
Support lead-generation and awareness campaigns in coordination with the business development team.
Research industry trends, student interests, competitor activities, and relevant market opportunities.
Track basic campaign and social media performance and provide insights for improvement.
Support the development of marketing presentations, brochures, campaign materials, and other brand communication.
Help maintain consistency in SOLO's brand messaging and visual communication.
Requirements
Strong written and verbal communication skills.
Good understanding of social media and digital marketing.
Ability to create engaging and audience-focused content.
Creative thinking with an eye for content, communication, and visual presentation.
Basic understanding of platforms such as Instagram, LinkedIn, YouTube, and other digital channels.
Ability to understand a technology platform and communicate its features and benefits in a simple manner.
Strong organizational and multitasking skills.
Proactive and willing to take ownership of marketing activities.
Basic knowledge of tools such as Canva, Google Workspace, social media management tools, or similar platforms is an advantage.
Experience in marketing, content creation, social media, events, or digital campaigns is preferred.
Ability to work collaboratively with business development, client success, product, and operations teams.
Benefits
Hands-on experience in digital marketing, content, social media, campaigns, and brand building.
Exposure to an innovative skills, learning, and career-readiness platform.
Opportunity to work on real marketing campaigns targeting students and educational institutions.
Experience in promoting a technology platform across education and career-focused audiences.
Exposure to webinars, events, institutional campaigns, and student engagement initiatives.
Opportunity to build a portfolio of real-world marketing and content work.
Collaborative and growth-oriented work environment.
Exposure to the intersection of technology, education, skills, and employment.
Opportunity to contribute to the growth and visibility of SOLO Network.
Location: Goa (Work from home)
Salary/Pay: ₹15,000 – ₹25,000 per month
Job Type: Full-time

Work arrangement
Yes