Digital Marketing Consultant

Company Description Eco-Me Africa is a social impact-driven organization focused on transforming menstrual health and addressing waste challenges in Ghana and across Africa. The organization collaborates with women along the entire value chain to locally produce and sell high-quality, eco-friendly reusable sanitary pads. Eco-Me Africa also provides comprehensive menstrual and reproductive health education, empowering communities with knowledge and promoting sustainable practices. By combining innovative products with education, the organization is working to build healthier communities and a more sustainable future for all.
Role Description This is a full-time remote role for a Digital Marketing Consultant at Eco-Me Africa. The consultant will design and execute digital marketing campaigns across channels such as social media, email, and search, aligned with the organization’s mission and growth objectives. Day-to-day tasks include developing marketing strategies, creating and optimizing digital content, managing online advertising, and monitoring performance using web analytics tools. The role also involves collaborating with internal teams and partners to support product launches, awareness campaigns, and educational initiatives, as well as identifying opportunities to increase reach, engagement, and sales in target markets.
Qualifications
Solid skills in Digital Marketing and Marketing, with demonstrated experience planning and managing online campaigns.
Proficiency in Web Analytics tools to track performance, interpret data, and optimize digital initiatives.
Experience in Marketing Strategy, including audience segmentation, positioning, and campaign planning.
Background in Sales or growth-focused roles, with the ability to convert marketing efforts into measurable results.
Strong written and verbal communication skills, with the ability to tailor messaging to diverse audiences.
Ability to work independently in a remote setting, manage multiple projects, and meet deadlines.
Familiarity with social impact, sustainability, or health-related initiatives is an advantage.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Work arrangement
Yes