Sales Development Representative

OUTBOUND, US MARKET • INDIA • FULL-TIME • US BUSINESS HOURS
WHO WE ARE
MapleCare is the AI operating platform for home care agencies — built by home care insiders, for home care owners. One of our strategic advisors owns and operates a home care agency herself; the platform was born inside her agency long before it was ever offered to anyone else. We are the only AI-native platform in the industry that can say that.
One platform covering the whole agency: AI-driven caregiver recruiting and compliance, 24/7 shift monitoring and scheduling, and a front office where every call is answered and every lead is worked.
WHY THIS SEAT IS SET UP TO WIN
A story that opens doors. Our platform was shaped by an operator who has lived every 2 AM callout and every no-show interview. When you call an agency owner, you're not pitching a theory of their business — you're describing their life back to them.
A target list handed to you. No list-building, no data wrangling. You get a complete, enriched universe of US home care agencies. Your job starts at the dial.
Customers who vouch loudly. Owners tell us the platform changed their lives. You'll have references and proof points doing real work on every call.
A path up. One of the first sales hires. Deliver, and this seat grows into senior SDR, team lead, or AE.
ABOUT THE ROLE
Your job is simple to describe and hard to do: cold call US home care agency owners, book qualified demos for our founders and closing team, and make sure those demos actually happen.
You'll be measured on two numbers — demos booked and demos held. Not calls logged, not emails sent. Booked and held.
This is a phone-first role worked on US business hours — an overnight shift from India, aligned to US time zones. If that's a dealbreaker, this isn't the role.
WHAT YOU'LL DO
Cold call every day, at high volume, from the target list we provide. This is the heartbeat of the role
Earn a busy owner's attention in the first 30 seconds, surface their real pain, and convert the conversation into a booked demo
Confirm, remind, and re-confirm so booked demos become held demos — and chase every no-show and reschedule until they're back on the calendar or disqualified
Hand each demo off with clean notes and context, so the closing team starts several steps ahead
Keep the CRM immaculate and feed what you're hearing on calls back into our messaging and product
WHAT YOU'LL NEED
2–4+ years in software/SaaS sales selling into the US market and US customers — hard requirement. You know how American small-business owners talk, object, and buy
Proven cold calling experience — hard requirement. Genuine cold outbound, not warm follow-ups or inbound qualification
Willingness to work US business hours (overnight shift from India) as a permanent arrangement — hard requirement
Clear, fluent spoken English and real command of the phone: you can hold attention, ask sharp questions, and handle pushback without a script
Resilience — far more NOs than yeses, and your dial count doesn't flinch
A self-starter's engine: you track your own numbers, spot your own gaps, and fix them without being asked
WHAT WE OFFER
Competitive base with uncapped commission, paid on demos held — a demo only counts when the prospect shows up
Direct work with the founders and a defined growth path as the sales org scales
A modern sales stack from day one: parallel dialer, CRM, self-booking links, AI leverage across the workflow
HOW TO APPLY
Send your resume and voice memo to hello@maplecare.ai.
In your email, share some details on your cold calling experience in less than 75 words.
Required: a short voice memo introducing yourself as if we were a US home care agency owner (for example, a FirstLight Home Care owner) you're calling for the first time.
MapleCare is an equal opportunity employer

Work arrangement
Hybrid