Brand Manager

Company Description AKOGNOS LIFE SCIENCES PVT LTD is a life sciences company headquartered in New Delhi, Delhi, India, serving healthcare and related sectors. The organization operates in a dynamic market, focusing on products and services that support better health outcomes and scientific advancement. Team members collaborate closely across functions such as marketing, sales, and operations to build and strengthen the company’s presence. The company values integrity, innovation, and long-term partnerships with healthcare professionals and institutions.
Role Description The Brand Manager role at AKOGNOS LIFE SCIENCES is a full-time, on-site position based in Noida. This role is responsible for developing and executing brand strategies that enhance market presence, support product positioning, and drive growth. Day-to-day responsibilities include planning and implementing marketing campaigns, managing brand guidelines, coordinating with sales and medical teams, and monitoring brand performance through market research and analytics. The Brand Manager will oversee content and messaging across channels, manage relationships with external agencies and vendors, and ensure that all brand activities comply with regulatory and ethical standards. The role also involves preparing regular performance reports, identifying new opportunities for brand development, and contributing to cross-functional projects that support the company’s strategic goals.
Qualifications
Ability to develop and implement brand strategies, including positioning, messaging, and portfolio management.
Experience in planning and executing marketing campaigns, including digital and offline channels.
Skills in market research, data analysis, and performance tracking to guide decision-making.
Strong communication, presentation, and stakeholder management skills for cross-functional collaboration.
Experience working with creative agencies, vendors, and external partners to deliver brand initiatives.
Relevant experience in life sciences, pharmaceuticals, or healthcare marketing is preferred.
Bachelor’s or Master’s degree in Marketing, Business, Life Sciences, or a related field.
Ability to work on-site in Noida, manage multiple projects, and meet deadlines in a fast-paced environment.

Work arrangement
No