Associate Creative Director

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Associate Creative Director - Copy
Location: Mumbai, India
About the role:
The Associate Creative Director - Copy combines campaign planning, creative strategy & copywriting. They are experts in storytelling and dramatization of subject matter. Their role is to create inspiring and exciting campaigns that go beyond the client brief, and help deliver tangible & measurable results for our client.
What you will be doing:
Creative Thinking and Writing Skills
To be responsible for the conceptualization and execution of small, mid and large size thematic and tactical campaigns, across social, ecommerce & digital.
To understand the importance of brand & creative strategy and deliver output that is both creative and effective.
To understand the importance of telling stories
To ensure consistency and quality across all written content
To write short and long form copy, scripts, etc.
To create and repurpose content for different usages
Someone who can think video, content, editorial - very ideas/creative person
To maintain a high awareness of relevant trending topics and news to identify content opportunities
Social Media Expertise
Optimizing social media content (language, message, tone) on the basis of the behaviour of our target audience
Understanding social media insights (reach, engagement etc.), and working with the analytics team to implement learnings and sharpen/better content.
Project Management
To work closely with internal teams, marketing managers and cross-functional teams to create strong concepts from initial briefing
To set tone and drive creativity, working closely with agency and client leads to ensure creative excellence, timeliness and integrated thinking on what’s best for the brand.
To combine an authoritative voice and consumer education with comprehensive marketing integration.
To provide social support and consultation to cross-functional teams across products verticals, marketing, PR etc.
What you need to be great in this role:
A minimum of 6 as a Copywriter at / across top-level agencies, with a strong digital background.
Experience of working with international & national brands, having delivered pan-India large-scale campaigns
A thorough understanding of how content can play out across multiple mediums.
Someone who can think video, content, editorial - very ideas/creative person
Good copy hands-on experience - needs to get GenZ and Millennials
Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences
Prior experience writing spots for television is a must.
An in-depth understanding of social media platforms is a must.
Confident and comfortable working in a fast-paced, changing client environment
A passionate and inspiring writer
Self-motivated, working with little supervision
Collaborative team player, open minded – nonpolitical
Discrete about all confidential and personal information
Driven, proactive, helpful, and enthusiastic team player
Passion for and inquisitive about AI and new technologies