LinkedIn Ghostwriter

Social Media ManagerRole snapshot
You own the Social Media presence (primarily X and LinkedIn for now) of our core team and leadership, plus the company handles. You ghostwrite, post and engage on their behalf every day, from our Gurgaon office.
Tittle
Social Media Manager
Location
Gurgaon, India (onsite, in-office)
Type
Full time
Platforms
LinkedIn and X
Reports to
Founder / marketing lead
Profiles you run
You manage multiple profiles at once, each with its own voice, and keep them consistent week over week.
ProfileWhat you doLeadership profiles (founders / leadership)Ghostwrite LinkedIn posts, repurpose them for X, post, and engage in comments and DMsCore team membersGhostwrite and post on LinkedIn and X in each person's voice; engage on their behalfCompany LinkedIn pagePlan, write, design and post; keep the page active and on-brandCompany X handlePost, repurpose leadership content, engage with the outbound / GTM community
Core responsibilities1. Ghostwriting (LinkedIn + X)
Turn calls, voice notes, Slack messages and rough ideas from each person into finished posts in their voice
Write hooks that stop the scroll; every post has a clear point, not filler
Repurpose the best LinkedIn posts into X threads and short posts, and vice versa
Maintain a voice guide per profile so every post sounds like the person, not like you
2. Posting and scheduling
Run a shared content calendar across all profiles and company handles
Get every post approved by its owner before it goes live, then post on time, every time
Format for each platform: line breaks, carousels, images, short videos, thread structure
3. Engagement
Reply to comments on every post within the first hour, in the owner's voice
Leave thoughtful comments daily on target accounts (customers, peers, industry voices) from each profile
Flag inbound DMs and leads to the profile owner the same day
4. Creative and video
Brief, review and ship post graphics, carousels and short-form videos with the design / video team
Say no to weak creative: you are the last check on whether a post or video is good enough to publish
5. Systems and AI
Build and run repeatable workflows in Claude and other AI tools: research, drafting, repurposing, voice matching
Keep prompt libraries, voice guides and templates documented so the system works without you
Track what performs, kill what does not, and tighten the system every week
Requirements
Full time, onsite. You work from our Gurgaon office every day. This is not a remote or hybrid role.
A creative eye. You can tell a good post from a mediocre one, and a good video from a bad one, and you can explain why.
System driven. You already use Claude or other AI tools to research, draft and repurpose, and you can turn that into a repeatable process rather than one-off prompts.
Some experience with LinkedIn / X personal branding. You have grown a profile (yours or someone else's) or ghostwritten for one. Deep experience is not required; taste and drive are.
If you are interested please share you cv and post Hiring@inboxkit.com

Work arrangement
No