Brand Manager

Company Description Medkart Pharmacy is India’s leading generic medicine retail chain, focused on making healthcare affordable and accessible for all. Founded in 2014, the company offers high-quality, doctor-prescribed generic medicines at prices significantly lower than branded alternatives, saving customers substantial healthcare costs. With over 100 stores across Tier 1, 2, and 3 cities, Medkart serves more than 100,000 customers every month and collaborates with thousands of doctors nationwide. Its AI-powered tools, in-store pharmacy experts, and franchise model enable deeper healthcare access and education around the benefits of generics. Medkart is driven by a mission to build a healthcare movement where every individual can access the medicines they need without compromising on quality.
Role Description The Brand Manager role at Medkart Pharmacy is a full-time, on-site position based in Ahmedabad. The Brand Manager will oversee brand strategy and positioning, ensuring consistent messaging across all marketing channels and customer touchpoints. Daily responsibilities include planning and executing campaigns, coordinating with retail, digital, and franchise teams, and managing brand guidelines for in-store and online communication. The role involves analyzing market trends and customer insights, tracking brand performance metrics, and recommending improvements to enhance brand awareness and loyalty. The Brand Manager will also collaborate with leadership to support national expansion initiatives and strengthen Medkart’s identity as a trusted, affordable healthcare brand.

Work arrangement
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