Sr Executive/ Asst Manager- Marketing( BTL)

Job Description:
The BTL Marketing professional will be responsible for conceptualizing, executing, and managing on-ground marketing
initiatives and engagement programs aimed at lead generation across corporate, PSU, educational, and
residential segments.
Key Responsibilities:
 Plan and execute BTL marketing campaigns to generate qualified leads through corporate
sessions, PSU tie-ups, school and college engagements, and society activation events.
 Organize and manage health camps, financial awareness drives, and community engagement
activities to strengthen local market presence.
 Collaborate with sales teams to align event objectives with lead targets and business outcomes.
 Identify new partnership opportunities with corporates, institutions, and local associations to
expand lead pipelines.
 Coordinate with vendors, agencies, and internal departments for event execution, branding
setup, and post-activity reporting.
 Track performance metrics, maintain data of leads generated, and submit detailed activity
reports and ROI analysis.
 Ensure all activities comply with brand guidelines and deliver a consistent brand experience.
Preferred Attributes:
 Hands-on experience in corporate activations, tie-ups, and engagement marketing.
 Creative approach to event ideation and local audience engagement.
 Proactive, energetic, and target-driven personality.
Location- Hyderabad, Ahmedabad
Interesred Candidate can mail there resume to
CTC- ( 5 LAP- 9 LPA)
Soanm.singh@bajajcapital.com
Regards
Sonam Singh

Work arrangement
No