Senior Fitness Trainer (Part-time, Equity only)

Senior Fitness Trainer — KefiloAbout Kefilo
Kefilo is a NutritionTech and personalised wellness transformation company combining functional nutrition, food science, fitness, mental wellness, technology and intelligent food systems.
Kefilo is building a structured 90-day transformation ecosystem where nutrition, fitness, lifestyle and behavioural change work together to deliver measurable outcomes.
Role Overview
We are looking for a Senior Fitness Trainer to lead the fitness and physical transformation vertical at Kefilo.
This is not a conventional personal trainer role. The person will contribute as a founding team member in designing fitness protocols, transformation programs, assessments, outcome-tracking systems and fitness products that can eventually be delivered through both human and digital experiences.
Key Responsibilities1. Fitness Assessment & Personalisation
Design structured fitness assessments for Kefilo customers.
Evaluate strength, mobility, endurance, body composition, movement patterns and fitness levels.
Develop personalised fitness plans based on individual goals, capabilities, limitations and progress.
Create standardised assessment and scoring frameworks for the Kefilo platform.
90-Day Transformation Programs
Design and continuously improve Kefilo's 90-day fitness transformation programs.
Develop structured workout plans for different customer profiles and goals.
Integrate exercise with nutrition, recovery, sleep and lifestyle interventions.
Define milestones, progress indicators and measurable transformation outcomes.
Fitness Protocols & Product Development
Develop evidence-based exercise protocols, routines and training methodologies.
Build beginner, intermediate and advanced fitness pathways.
Develop protocols for strength, fat loss, mobility, conditioning, functional fitness and general wellness.
Convert fitness expertise into standardised, repeatable programs that can scale beyond one-to-one training.
Customer Coaching & Transformation
Guide customers through their fitness journey.
Conduct individual and group training sessions where required.
Monitor adherence, progress and challenges.
Provide corrective guidance and continuously adapt programs based on outcomes.
Build strong customer accountability and engagement.
Fitness Data & Outcome Tracking
Define fitness parameters and data points that should be tracked during transformation.
Establish methods to measure progress objectively.
Work with the Kefilo technology and data teams to integrate fitness data into the product.
Contribute to dashboards, assessments and personalised recommendations.
Integration with Nutrition & Wellness
Work closely with Nutritionists, Food Scientists, Mental Wellness experts and other consultants.
Ensure fitness recommendations align with individual nutrition and lifestyle plans.
Develop integrated transformation protocols rather than isolated workout plans.
Contribute to Kefilo's broader personalised wellness framework.
Digital Fitness & Content
Help create fitness content for the Kefilo app and digital platforms.
Develop exercise demonstrations, educational videos, workout programs and training resources.
Support digital fitness experiences and future AI/personalisation systems.
Help convert expert fitness knowledge into structured digital content and protocols.
Cohort & Community Engagement
Conduct fitness workshops, challenges, group sessions and transformation activities.
Build engagement and accountability within Kefilo cohorts.
Create systems that encourage consistency, adherence and long-term lifestyle change.
Support community-led fitness initiatives and events.
Fitness R&D
Research emerging exercise science, training methodologies, fitness technologies and assessment methods.
Evaluate wearables, fitness devices and digital fitness tools.
Develop new fitness protocols and transformation methodologies.
Contribute to Kefilo's proprietary wellness frameworks and intellectual property.
Team & Program Leadership
Establish fitness standards and protocols for future trainers.
Train and guide junior fitness professionals.
Build SOPs for fitness delivery and customer management.
Help create a scalable fitness delivery model for future cities and cohorts.
Ideal Candidate
Senior fitness trainer, strength & conditioning coach, exercise scientist or equivalent professional.
Strong practical experience in fitness assessment, personalised training and transformation programs.
Experience working with clients on measurable body-composition, strength, endurance or lifestyle outcomes.
Strong understanding of exercise programming, movement, recovery and injury prevention.
Ability to integrate fitness with nutrition and broader lifestyle transformation.
Excellent communication and coaching skills.
Comfortable working with data, digital tools and technology-enabled fitness.
Experience building fitness programs, cohorts or training systems is an advantage.
Strong ownership and entrepreneurial mindset.
Willingness to contribute beyond training sessions and help build the fitness vertical of a startup.
What You Will Own
Kefilo's fitness transformation framework
Fitness assessments and scoring
90-day fitness programs
Personalised workout protocols
Fitness outcome tracking
Cohort fitness engagement
Digital fitness content and protocols
Fitness R&D and innovation
Trainer standards and SOPs
Integration of fitness with Kefilo's nutrition and wellness ecosystem
Engagement
Equity-based founding team position
Approximately 20–25 hours/week
Remote / hybrid with customer sessions and workshops as required
No fixed salary at the current stage
Fixed compensation after funding and revenue stabilisation
Equity based on contribution, responsibility and long-term commitment
5-year vesting structure for core founding team members
Key Outcome
Build Kefilo's fitness vertical into a structured, evidence-based and scalable transformation system that combines personalised exercise, nutrition, lifestyle and measurable outcomes — rather than operating as a conventional personal training service.
Skills: transformation,customer,nutrition,fitness

Work arrangement
Yes