Search Engine Optimization Manager

Company Description GenX PV India Pvt Limited is a leading manufacturer of premium PV junction boxes, PV connectors, and PV cables, and is India’s first producer of split junction boxes with integrated diodes. The company focuses on advancing renewable energy solutions through continuous research and development, creating innovative, compact, and high-efficiency solar components. GenX PV operates with modern equipment, product testing facilities, and standardized processes that ensure durability in diverse climates and temperatures. Its products meet international quality and safety standards, including ISO 9001:2015, IEC, TUV, UL, and RoHS compliance, supporting strong customer trust and satisfaction. A highly experienced team with deep product knowledge drives the company’s rapid growth and commitment to sustainable, environmentally friendly solutions.
Role Description The Search Engine Optimization Manager is a full-time, on-site role based in the Bangalore Urban district. The person in this role will plan and execute SEO strategies to increase organic traffic, improve search rankings, and support lead generation for GenX PV’s products and brand. Daily responsibilities include conducting SEO audits, performing keyword research, optimizing website content and structure, and managing link-building initiatives in collaboration with internal teams and external partners. The role also involves monitoring performance using web analytics tools, preparing regular reports, and recommending data-driven improvements to enhance visibility and user experience. This position works closely with marketing and digital teams to align SEO activities with broader marketing campaigns and business objectives.
Qualifications
Strong skills in SEO Audits and Keyword Research, with the ability to identify technical and content-related optimization opportunities.
Experience with Link Building strategies, including outreach, partnership development, and adherence to ethical SEO practices.
Proficiency in Web Analytics tools (such as Google Analytics and Search Console) to track performance, analyze traffic, and measure campaign effectiveness.
Background in Marketing, particularly digital and content marketing, to align SEO work with brand and demand-generation goals.
Solid understanding of on-page and off-page SEO, site architecture, and basic HTML/CSS concepts.
Prior experience in managing SEO for manufacturing, industrial, or renewable energy sectors is an advantage.
Strong analytical, problem-solving, and communication skills, with the ability to present insights to stakeholders.
Bachelor’s degree in Marketing, Communications, Information Technology, or a related field, or equivalent practical experience.

Work arrangement
No