Marketing Specialist

Company Description Redstone Manufacturing helps US companies get custom metal parts made overseas. Our customers are engineers and buyers who know what they need but have never sourced abroad and don't know where to start. We run our own production facilities in USA and Asia and have a team that handles quality, shipping, and everything in between. We've doubled revenue every year for four years, and now we're building a real marketing engine.
We want one person who can plan the marketing and build it themselves.
Role Description<
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Build and launch landing pages fast, test them, and rewrite them based on what the data says.
Own our website and SEO, including technical fixes, content, and page speed.
Plan and run outbound and inbound campaigns aimed at US buyers who need CNC machined, sheet metal, cast, and injection molded parts.
Test different strategies, channels, and messages, and decide what to scale and what to kill.
Own marketing attribution. Track every lead from first touch to quote to order, so we know which channels and campaigns bring in real business. You'll be setting up the attribution model, not inheriting a clean one.
Report on cost per lead, cost per quote, and ROI by strategy, and tell us where to put more money and where to cut.
Build our marketing dashboards in HubSpot and Google Analytics, so we can see performance at a glance.
Send a regular report on what you tested, what worked, what didn't, and what you'd try next.
Use AI tools every day to move faster than a normal team could.
Qualifications
You've built and shipped real landing pages or websites, and you can show us.
You understand marketing, not just design. You care about leads and conversions.
You're data-minded. You set up tracking, read the numbers honestly, and tell us when something isn't working.
You write clear, plain English. Our buyers aren't experts, so the copy can't sound like a brochure.
You're comfortable with HubSpot or a similar CRM, and with analytics tools.
B2B or manufacturing experience is a plus but not required.

Work arrangement
Yes