Digital Marketing Executive

Company Description DrowDigital is a technology-driven internet marketing company that combines the expertise of developers and digital marketers to deliver measurable results online. The team is motivated by a strong passion for solving problems for both small businesses and large enterprises using innovation and technology. DrowDigital focuses on making clients more self-reliant, dynamic, and successful in the digital space. The company values creativity, collaboration, and a commitment to making challenging tasks easier through effective web solutions.
Role Description The Digital Marketing Executive will work full time on-site at the DrowDigital office in Delhi, India. This role involves planning and executing digital marketing campaigns across channels such as social media, search, and email to increase brand visibility and generate leads. The Digital Marketing Executive will manage social media accounts, create and optimize web content, and monitor campaign performance using web analytics tools. Daily responsibilities include coordinating with designers and developers, preparing performance reports, conducting market and competitor research, and suggesting data-driven improvements to ongoing campaigns.
Qualifications
Strong foundation in Marketing, with the ability to plan and execute multi-channel digital campaigns.
Excellent Communication skills for creating clear messaging, collaborating with teams, and engaging audiences.
Hands-on experience in Social Media Marketing, including content planning, posting, and community management.
Proficiency in Web Content Writing, with the ability to create concise, engaging, and search-friendly digital content.
Ability to use Web Analytics tools to track performance, interpret data, and optimize campaigns.
Familiarity with SEO basics, PPC campaigns, and email marketing is beneficial.
Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Work arrangement
No