Enablement Lead EMEA

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For more information, visit WPP.com.
Why we're hiring:
The Enablement Lead (EMEA) accelerates adoption of WPP Enterprise Technology products in market for WPP Media. The role translates global product strategy into regional rollout plans, orchestrates stakeholder readiness, and measures value realization (adoption %, time-to-value, enablement NPS), ensuring that enterprise platforms deliver outcomes for agencies and markets in the region
What you'll be doing:
Strategy & Demand
Shape and qualify market demand; align initiatives with domain roadmaps and architecture.
Translate global product strategies into regional execution plans and benefit hypotheses.
Feed demand into governance forums (e.g., PRB/TSB) with clear business cases and readiness criteria.
Rollout & Governance
Design localized rollout plans with dependencies, risks, controls and cutover steps.
Run governance cadences (weekly status, risk/issue logs, QBRs) and maintain Wrike dashboards.
Ensure compliance with local regulations, info-security and change standards.
Stakeholders & Communications
Act as the primary interface between product teams and markets; orchestrate two-way feedback.
Prepare townhall decks, leadership briefings and market comms; support hiring/enablement needs.
Coordinate cross-functional teams to remove blockers and drive decisions.
Measurement & Improvement
Define and track KPIs for adoption and time-to-value; publish enablement scorecards.
Run launch retrospectives; update playbooks and prerequisites based on insights.
Contribute to portfolio-level reporting on value, efficiency and cost avoidance.
Key Performance Indicators (KPIs)
Platform adoption (e.g., OMS/Choreograph modules) vs baseline: +20–30% YoY
Time-to-launch for prioritized products: ≤ agreed SLA from gate to go-live
Enablement satisfaction/NPS from stakeholders: ≥ 60
Readiness index (prerequisites met pre-launch): ≥ 90%
What you'll need:
Significant experience in enterprise technology enablement, program management, or regional rollout leadership within matrixed organisations
Proven stakeholder engagement at senior levels; ability to influence without authority.
Experience leading multi-market product rollouts with clear governance and benefit tracking.
Data-driven approach to enablement design and measurement (dashboards, adoption analytics).
Fluent English (written & verbal).
Nice-to-have
Certifications: Prosci/ADKAR, PMP/Prince2, Agile (Scrum/SAFe).
Experience with media/advertising operations.
Exposure to regional compliance topics (privacy, labour, finance controls).
Tools & Platforms
Required: Wrike (or equivalent PM tool), one HRIS (e.g., Workday), one ERP (e.g., D365).Preferred: Choreograph/OMS, Chase Media, Adaptive, Power Platform.
Who you are:
You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.
You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.
You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.
What we'll give you:
Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.
Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.
Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?
#LI-Hybrid
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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