Direct Marketing Associate

Company Description Bajaj Auto Credit Limited is a wholly owned captive finance subsidiary of Bajaj Auto Limited, operating as a Non-Banking Financial Company (NBFC). The company focuses exclusively on financing vehicles manufactured and/or marketed by Bajaj Auto Limited and its subsidiaries or associates. As part of the Bajaj Group, it supports the growth of the automotive business through tailored financing solutions. Team members contribute directly to expanding vehicle accessibility for customers, while working within a structured, compliant financial services environment.
Role Description The Direct Marketing Associate is a full-time, on-site role based in Gohpur. This role involves generating leads for vehicle finance, engaging with prospective and existing customers, and promoting financing products aligned with Bajaj Auto Credit Limited’s offerings. Day-to-day responsibilities include conducting field visits, explaining loan features and eligibility, collecting and verifying customer documentation, and coordinating with internal teams to ensure timely processing of applications. The associate will meet sales and conversion targets, maintain accurate records of leads and interactions, and provide post-sales support to enhance customer satisfaction. The role requires adherence to company guidelines, local regulatory standards, and a strong focus on ethical, customer-centric marketing practices.
Qualifications
Candidates should possess strong Communication and Customer Service skills to interact effectively with diverse customers and stakeholders.
Candidates should possess Lead Generation and Sales skills to identify prospects, convert inquiries into applications, and achieve agreed business targets.
Candidates should possess Marketing skills to promote vehicle finance products, conduct local market outreach, and support brand visibility initiatives.
Candidates should have basic financial understanding, including loan terms, interest rates, and documentation requirements, with the ability to explain these clearly to customers.
Candidates should demonstrate good interpersonal skills, integrity, and the ability to work in the field, including willingness to travel within the assigned territory.
Candidates should have proficiency in local languages and basic computer skills for data entry and reporting; prior experience in NBFC, banking, or vehicle finance sales is an advantage.
Candidates should ideally have a minimum of a high school diploma or equivalent; a graduate degree in business or a related field is beneficial.

Work arrangement
No