Mid PPC

🚀 Join the Innovation at Moon Technolabs !!
Are you passionate about paid advertising, campaign optimization, and driving measurable results? Join our team and take ownership of PPC campaigns while helping businesses achieve their marketing goals.
🔥Mid PPC (2.5 - 4 Yrs)
📍 Location: Sola, Ahmedabad
💼 Work Mode: Onsite Only
🔹 Key Responsibilities
Plan, manage, and optimize PPC campaigns across Google Ads, Apple Search Ads, Bing Ads, and social media platforms.
Conduct keyword research, competitor analysis, and audience targeting.
Optimize ad copies, bidding strategies, budgets, and landing pages to improve campaign performance.
Monitor key metrics such as CTR, CPC, CPA, conversion rate, and ROAS.
Perform A/B testing and implement data-driven improvements.
Manage conversion tracking, campaign analytics, and performance reporting.
Independently manage campaigns and recommend actionable strategies for better results.
🔹 Requirements
2.5 - 4 years of hands-on PPC / Paid Media experience.
Strong experience with Google Ads and campaign optimization.
Working knowledge of GA4, Google Tag Manager, SEMrush, or similar tools.
Good understanding of keyword research, bidding strategies, conversion tracking, and budget management.
Strong analytical, problem-solving, and communication skills.
Ability to independently manage campaigns and take ownership of performance.
🔹 Good to Have
Experience with mobile app acquisition campaigns and Apple Search Ads.
Experience in IT/software services or technology companies.
Exposure to lead generation, international campaigns, and multiple geographic markets.

Work arrangement
No