Marketing Specialist

Company Description Venus Group of Companies is a leading property developer in Ahmedabad with a legacy of over 35 years in crafting high-quality, timeless spaces. The group is known for projects that combine grandeur, lasting value, and thoughtful design. With a strong belief that buildings are defined by the communities they nurture, Venus focuses on conscious planning and structural innovation. The company aims to create developments that remain relevant and livable for generations, offering professionals an opportunity to contribute to impactful urban spaces.
Role Description
Assist the Head of Marketing & Communication in planning and executing marketing and advertising strategies for Venus Group projects and initiatives.
Support digital and offline marketing initiatives including website updates/analysis, email campaigns, events, social media, and content execution.
Coordinate ATL/BTL branding, site marketing materials, hoardings, and event activities. • Manage vendors for printing, branding, digital, and events including vendor selection, onboarding, quotation evaluation, deliverable tracking, and billing & payment follow-ups.
Coordinate with Sales teams for marketing material requirements, lead flow, feedback, and communication alignment
Track marketing inventory and ensure timely availability at project locations.
Maintain campaign records, internal approval documentation, marketing databases, and prepare regular reports.
Conduct market and competitor research for strategic insights.
Ensure Venus Group & project websites are regularly updated with latest information, images, inventory, and news.
Manage WhatsApp marketing — database segmentation, content broadcast, lead nurturing, and response tracking.
Work on CRM systems for lead monitoring, internal communication, campaign data, vendor lists, and timeline tracking.
Qualifications
Bachelor’s/master’s degree in marketing, Communications, or a related field.
Experience in marketing coordination or similar roles (real estate preferred).
Strong organizational, communication, and creative skills.
Ability to multitask and manage deadlines in a fast-paced environment.
Working knowledge of digital marketing, CRM, CMS, and WhatsApp Business tools preferred.
Experience in vendor management including quotation handling, billing & payment follow ups.
Proficient in MS Office (Excel, Word, PowerPoint); CRM tools knowledge is a plus
Experience with basic AI-powered productivity and content creation tools like ChatGPT, Gemini, etc. (preferred).
Ability to create quick design adaptations using Canva or similar tools (preferred).
Familiarity with online publishing platforms such as Medium for article posting (add-on advantage).
Highly organized with strong attention to detail.
Willingness to travel for events, project sites, and branding execution.

Work arrangement
No