Regional Communications Specialist

Mission
To give the region a dedicated communications partner - protecting brand visibility and corporate reputation locally while keeping employees and stakeholders connected to the wider business through timely, relevant communication.
Main accountabilities
Internal communications & engagement
Cascade Group and regional communication initiatives.
Actively identify and develop regional communication opportunities (success stories and business updates).
Safeguard brand and messaging for organisational updates, events and engagement activities.
Stakeholder partnership & support
Build strong relationships with, and support, regional leaders with communication planning and execution.
Contribute to PMI phases of acquisitions with onboarding communications, including the development of collateral.
Advise stakeholders on communication approaches, messaging, and channel selection.
External communications & media relations
Distribute approved press releases through the official channels.
Spot opportunities for, and develop content for media interviews, advertorials, and corporate publications.
Coordinate external communication activities with regional leadership, Group Communications, and relevant business stakeholders.
Help safeguard consistent application of corporate messaging and brand guidelines.
Social media & digital communications
Develop regional content for social media channels and coordinate content planning and publishing.
Digital fluency - help monitor performance and identify opportunities to improve reach and engagement across social and digital channels.
Support regional content management across digital channels and platforms.
Brand stewardship & communication excellence
Ensure communications align with brand standards and governance principles.
Apply communication best practices, templates and guidelines.
Support the measurement and continuous improvement of communication activities.
Stay informed about communication trends, tools, and emerging technologies.
Experience & Education
Education - bachelor's or master's degree in communications, Journalism, Marketing, Public Relations or a related field (or equivalent by experience).
Experience - 3-5 years of experience in corporate communications, internal communications, public relations, or related fields.
Communication & stakeholder skills - Strong writing, editing and storytelling skills; strong interpersonal and stakeholder management skills; comfortable working with senior leaders and C-level stakeholders; hands-on, proactive and solution-oriented mindset; strong organisational and project management skills.
Digital & Systems Experience with Microsoft 365 and SharePoint. Experience with CRM systems, Meltwater and Agora Pulse is an advantage.
Language skills - Ability to communicate effectively in English, both verbally and in writing, with colleagues, customers, principals, and other stakeholders.
Key Performance Indicators
Effectiveness of regional communication campaigns.
Employee engagement and communication reach.
Timeliness and quality of communication deliverables.
Media coverage and external visibility.
Social media engagement and content performance.
Stakeholder satisfaction.