Social Media & Content Marketing

Work Hours: Part-Time (20 hours per week)
Schedule/Timezone: Monday to Friday, 10:00 AM – 2:00 PM EST
Location: 100% Remote
Pay: $10.00 – $13.00 USD / hour
Overview
Are you a creative digital marketer with a passion for health, wellness, and community engagement?
We are seeking a versatile Virtual Assistant to manage social media marketing, digital advertising, and graphic design for a growing nutrition-focused retail brand. In this role, you will bridge the gap between our online presence and physical store locations by crafting compelling content, driving local community outreach, and running targeted ad campaigns. If you thrive in a proactive creative environment and love turning digital engagement into real-world store traffic, this is the perfect opportunity for you!
Key Responsibilities
Create, curate, and schedule brand-aligned social media content synchronized with our promotional marketing calendar.
Design eye-catching promotional flyers, graphics, and digital marketing assets that uphold our brand identity across all channels.
Plan, launch, and optimize paid ad campaigns on Facebook and Instagram to drive foot traffic to physical store locations.
Track ad spend, monitor conversion metrics, and deliver actionable performance insights to continuously improve campaign ROI.
Identify seasonal trends and local marketing opportunities to deepen community engagement and brand awareness.
Produce engaging multimedia content using Canva, CapCut, and Adobe Creative Suite.
Execute targeted local business outreach through email campaigns to expand partnerships and customer reach.
Must-Have Requirements
Minimum 2 years of proven experience in digital marketing and social media management.
Demonstrated track record of managing paid social media ad campaigns with measurable, trackable results.
Strong graphic design skills with proficiency in Canva, CapCut, and Adobe Creative Suite.
Prior experience in retail marketing, local business promotion, or network marketing environments.
Fluency in English with excellent written and verbal communication skills.
Solid understanding of social media analytics, digital ad metrics, and conversion tracking.
Nice-to-Have Requirements
Background or experience in the health, wellness, or nutrition retail industry.
Why Join
Us Join a purpose-driven, health-conscious team where your creative ideas directly drive store growth and community impact. Enjoy the flexibility of a 100% remote role during predictable morning-to-midday EST hours, giving you the perfect work-life balance while collaborating with a supportive, growth-oriented business.

Work arrangement
Yes