Product Strategy & Development Manager

# Hiring: Beauty Product Strategy & Development Manager – International Markets
Location: Delhi/NCR
Salary: As per the market standards.
Experience: 8–10 years
### About the role
We are building a makeup brand and looking for a commercially minded professional with strong international beauty market knowledge who can lead product research, manufacturing sourcing and brand development from the ground up.
### Key responsibilities
- Research international makeup and beauty markets to identify emerging trends, high-potential products and gaps in the Indian market.
- Recommend which products we should launch based on demand, competition, differentiation, pricing and profitability.
- Conduct detailed competitor research covering international and Indian brands.
- Identify and evaluate third-party/private-label manufacturers in India and international markets.
- Obtain manufacturer quotations, MOQs, samples, production timelines and quality documentation.
- Compare domestic and international manufacturing costs, including shipping, duties, regulatory requirements and landed costs.
- Develop the brand positioning, target audience, product portfolio, pricing strategy and unique selling propositions.
- Lead brand identity and packaging development in collaboration with designers and external agencies.
- Coordinate product testing, packaging, quality checks and launch readiness with manufacturers and qualified regulatory professionals.
- Prepare product research reports, manufacturer comparison sheets, cost projections and a 6–12 month product launch roadmap.
### Requirements
- 8-10 years of relevant experience in beauty product strategy, cosmetics product development, international sourcing or brand building.
- Demonstrable knowledge of international makeup brands, consumer trends and product categories.
- Experience sourcing from or working with third-party cosmetics manufacturers.
- Strong research, analytical, negotiation and project management skills.
- Understanding of product costing, margins, packaging, MOQs and import considerations.
- A portfolio or case studies showing products researched, sourced, developed or launched.
Preference: Candidates who have worked with international beauty brands, global sourcing teams, cosmetics manufacturers or successful D2C beauty businesses.
Application: Please share your CV, examples of products you have helped develop or launch, international markets and manufacturers you have worked with, and current/expected salary.

Work arrangement
No