Director of Market Strategy

Company Description Zorvia Core is a specialized consultancy focused on helping B2B companies with 50 to 500 team members navigate digital transformation in a practical, high-touch way. The company addresses the “Manual Coordination Tax,” where broken processes, disconnected tools, and informal knowledge sharing consume a significant portion of knowledge workers’ time. Zorvia Core provides coordination audits, custom digital workflow solutions, and ongoing transformation support designed for growing organizations that have outgrown their operating systems. Its approach emphasizes ownership of knowledge transfer, long-term partnership, and continuous optimization rather than one-time project delivery. Zorvia Core often works with companies that have previously engaged large firms but are seeking a more tailored, engaged, and effective experience.
Role Description The Director of Market Strategy is a full-time, remote role responsible for defining and executing market strategies that support Zorvia Core’s growth with mid-market B2B clients. This role involves conducting market and competitive analyses, identifying target segments, and shaping positioning and messaging around Zorvia Core’s offerings, including coordination audits, digital solutions, and ongoing retainers. The Director will collaborate closely with leadership, sales, and delivery teams to translate market insights into go-to-market plans, value propositions, and pipeline-building initiatives. Day-to-day activities include synthesizing research into strategic recommendations, developing growth and expansion strategies, supporting sales enablement, and monitoring performance against strategic objectives. The role also includes mentoring team members on market-focused thinking and continuously refining strategy based on client feedback and evolving market conditions.
Qualifications
Candidates should possess strong Market Analysis and Market Research skills to understand industry trends, customer needs, and competitive landscapes.
Candidates should possess advanced Analytical Skills to interpret data, build insights, and support data-informed strategic decisions.
Candidates should possess experience in Strategic Planning, including defining market entry, growth strategies, and go-to-market frameworks.
Candidates should possess Sales-related skills, such as collaborating with sales teams on positioning, enablement materials, and opportunity prioritization.
Experience in B2B SaaS, consulting, or digital transformation services is highly beneficial.
Proven track record in leadership or director-level strategy roles, with the ability to influence cross-functional stakeholders.
Excellent communication, presentation, and storytelling skills, with the ability to convey complex ideas clearly to executive and non-technical audiences.
Bachelor’s degree in Business, Economics, Marketing, or a related field; an advanced degree (MBA or equivalent) is a plus.
Comfort working in a remote, distributed environment, with strong self-management and collaboration skills across time zones.

Work arrangement
Yes