Marketing Specialist

Company Description Vivid Imaginings is a personal and professional development company focused on helping growth-minded individuals design sustainable, fulfilling lives. Founded by a healthcare professional with three decades of bedside experience, the company emphasizes success without sacrificing well-being. Vivid Imaginings supports clients in shifting their mindset, defining their version of success, and building practical paths to long-term freedom. Through coaching, education, and strategic guidance, the organization helps clients bridge the gap between where they are and where they aspire to be.
Role Description The Marketing Specialist (Contract) role is a remote position responsible for driving awareness and engagement with your chosen programs and services. Day-to-day tasks include developing and executing marketing strategies, conducting market research to understand target audiences, and creating messaging that aligns with the company’s mission and brand. The Marketing Specialist will collaborate with the founder to plan campaigns, track performance metrics, and optimize outreach across digital channels. This role also involves supporting sales initiatives, refining customer touchpoints, and contributing to a consistent and compelling brand presence.
Qualifications
Candidates should possess strong Communication and Customer Service skills to effectively engage prospects and clients.
Candidates should possess Market Research and Marketing Strategy skills to analyze audiences and design impactful campaigns.
Candidates should possess Sales skills to support lead generation, nurturing, and conversion activities.
Candidates should have proficiency with digital marketing tools and platforms (e.g., social media, email marketing, basic analytics).
Candidates should demonstrate the ability to work independently in a remote, contract environment and manage multiple priorities.
Candidates should ideally have prior experience in coaching, personal development, or wellness-related industries, or a strong interest in these areas.
Candidates should have relevant education or training in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Work arrangement
Yes