Live opening · Posted 8 hours ago
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About the role
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Role Title: Personal Care Philippines Customer Strategy (CSP) and Planning Lead
Location: BGC, Taguig
Main Responsibilities:
Be accountable for the country Business Unit (BU) P&L delivery through expanded KPI and deeper category expertise
Ensures highest standards of Channel Marketing Plans to deliver category /brand objectives (CMP).
Ensure full integration of Channel Marketing Plans with Brand Marketing Plans and Customer Business Planning.
Lead and coordinate development of shopper insights through dedicated research and insight activation.
Manage ROI on Customer Marketing activities,
Build Channel and Customer thought leadership,
Define channel/customer targets and TTI budget, develop channel audit & performance tracking, and develop overall channel blueprint
Ensure dedicated Channel Marketing budgets by customers are agreed and signed off
Work hand-in-hand with in-country Customer Development (CD)/Sales Team and Business Unit CSP teams to create Category Growth plans, set targets and support execution
Approve logistic for channel promotions, sell out forecast for activity plan, monitor in store communication & activation (brand /cat initiatives), In-store extra visibility/ highlight display and build & join sell-in meetings to customers for overall category/brand initiatives,
Identify and develop business building opportunities with specific customers/channels through the teams and aligns initiatives cross customers and build the customer differentiation strategy in close cooperation with the Customer Managers
Own in-country development of CD capabilities and expertise topics (e.g. Net Revenue Management, Category Management, Shopper Marketing)
Relevant Experience:
12 to 15 years of working experience
Cross-lane diverse experience in CD/Sales such as Customer Marketing/Trade Category Management, Account Management/Finance/Field Sales
Customer facing experience combined with brand building experience is ideal
Proven people management capabilities who can coach and develop team members.
We highly encourage applicants to exclude information on age, gender, and school/s in view of Equity, Diversity, and Inclusion. Unilever assesses candidates based on skills, performance, experience and leadership.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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