Media Buyer (Meta Ads) (BBS876)

We're looking for a Media Buyer to own paid advertising campaigns for a boutique performance marketing agency specializing in patient acquisition for health clinics and local businesses across the US. You will plan, launch, and optimize Meta campaigns, manage geo-targeted local ad strategies, brief UGC creators, and produce basic AI-generated creative assets — all while working from established SOPs and reporting results clearly and proactively.
This is not an ecommerce role. The agency runs lead generation campaigns for health clinics and local service businesses, and the ideal candidate understands the nuances of local targeting, health-related advertising compliance, and high-ticket patient psychology. If you have proven Meta ad buying experience, a local business or lead-gen background, and are comfortable using AI tools for basic creative work, this role is a strong fit.
Why You'll Want to Join
You will be paid in USD (bi-monthly: every 15th and 30th)
Paid Time Off in accordance with company policy
Observance of Holidays per company guidelines
100% remote setup so you can work wherever you're most productive
This role requires 4 to 5 hours of daily overlap with US business hours
Work inside a boutique performance agency with a strong compliance track record in a highly regulated ad category
Long-term, full-time role with room to grow as the agency scales its client roster
What You'll Work On
Campaign Management and Optimization
Plan, launch, and optimize paid campaigns on Meta (Facebook and Instagram) as the primary platform, with Google and TikTok as a plus
Manage local, geo-targeted campaigns for health clinic clients including tight radius targeting and spend control
Follow established SOPs for campaign setup, testing, and reporting consistently across all accounts
Test messaging angles and creative iterations on core offers and document what works
Track campaign performance, flag issues early, and report results clearly to the internal team
Creative Briefing and Basic Production
Write clear, structured briefs for UGC creators based on campaign strategy and offer positioning
Produce simple static image ads using AI tools such as Gemini, ChatGPT, or Claude
Ensure all creative output is compliant with platform policies and aligned with the agency's established approach to health-related advertising
Reporting and Communication
Monitor campaign performance daily and surface optimization opportunities and risks proactively
Maintain accurate records of campaign settings, targeting parameters, and test results
Communicate clearly and consistently with internal stakeholders on account status and performance
What You Bring
Proven experience running Meta ad campaigns with budgets in the range of $50,000 to $250,000 per month
Local business or lead generation background — ecommerce-only experience is not a fit for this role
Health-related or clinic marketing experience is strongly preferred given the regulated nature of the ad category
Comfortable working from SOPs and managing multiple client accounts simultaneously, ideally from a marketing agency background
Proficient with AI tools for basic creative production including image generation and prompt writing
Detail-oriented and rigorous about double-checking targeting, settings, and compliance before launching any campaign
Strong written English communication skills with a clear and proactive reporting style
Self-directed critical thinker who identifies problems and brings solutions rather than waiting to be told what to do
Nice to Have
Experience advertising for stem cell, medical, wellness, or regenerative medicine clinics
Familiarity with CRO or funnel optimization in a lead generation context
Experience with Google Ads or TikTok Ads alongside Meta
Basic creative skills beyond AI image generation including video editing or creative concepting
How to Apply
Please include:
Your updated resume
A portfolio link or examples showing Meta campaigns you have managed including targeting approach, budget scale, and performance results where possible
A short Loom video (1 to 2 minutes) introducing yourself, describing your Meta buying experience and local lead gen background, and explaining how you approach launching a geo-targeted campaign for a health clinic from scratch
Shortlisted candidates will be asked to complete a short homework assignment — outlining how you would approach a campaign for a sample client — to assess strategic thinking and platform fluency.
Only candidates who submit both examples and a Loom video will be moved to the next step of the hiring process.
If you are a proven Meta media buyer with local lead gen experience, understand the compliance requirements of health-related advertising, and want to own campaigns end to end for a performance agency with a strong track record in a niche category, this role gives you the accounts, the autonomy, and the direct impact to do your best work.
Application Process Overview
Our comprehensive selection process ensures we find the right fit for both you and our clients:
Initial Application - Submit your application and complete our prequalifying questions
Video Introduction - Record an video introduction to showcase your communication skills and work experience
Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable)
Recruitment Interview - Initial screening with our talent team
Executive Interview - Meet with senior leadership to discuss role alignment
Client Interview - Final interview with the client team you'd be supporting
Background & Reference Check - Professional reference verification
Job Offer - Successful candidates receive a formal offer to join the team
Each stage is designed to evaluate your fit for the role while giving you insights into our company culture and expectations.
We'll keep you informed throughout the process and provide feedback at each step.

Work arrangement
No