Email Marketing Specialist | Noida| Full-Time

Company Description Thinkcloudly is a global IT learning platform that helps individuals build careers as IT professionals through dedicated, skills-focused courses. The organization is committed to upskilling learners by providing training that aligns with current industry demands and enhances employability. Thinkcloudly’s mission is to deliver high-quality instruction and practical interview preparation for those seeking to grow with rapidly changing technologies. The team focuses on empowering learners to advance their careers while contributing positively to the broader community.
Role Description The Email Marketing Specialist (Full-Time, Noida-based) will plan, build, and execute email campaigns to promote Thinkcloudly’s IT training programs and engage prospective learners. Day-to-day responsibilities include designing email workflows, segmenting audiences, creating and testing email content, and monitoring campaign performance. The specialist will collaborate with marketing and sales teams to support lead generation, nurture existing contacts, and optimize conversion rates. The role also involves analyzing campaign metrics, implementing improvements based on data insights, and ensuring brand consistency and compliance with email best practices.
Qualifications
Ability to effectively use Email Marketing Software and Marketing Automation tools to design, schedule, and optimize campaigns.
Strong Communication skills to create clear, engaging, and learner-focused email content and collaborate across teams.
Experience in Lead Generation through targeted email campaigns, list segmentation, and nurturing workflows.
Proficiency in Marketing Analytics to track performance metrics, interpret data, and recommend improvements.
Understanding of digital marketing fundamentals and customer lifecycle in education or training sectors.
Attention to detail, strong organizational skills, and the ability to manage multiple campaigns in a part-time capacity.
Prior experience in email marketing, CRM systems, or edtech/IT training environments is preferred.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

Work arrangement
No