Growth Marketing Lead/Brand Marketing Executive

Position Overview
Lead growth marketing strategies or execute brand marketing campaigns to increase brand awareness, attract new customers, and strengthen market presence. Work closely with cross-functional teams to achieve marketing and business objectives.
Key Responsibilities
Develop and execute growth marketing strategies across digital and traditional channels.
Plan and manage brand campaigns, content initiatives, and promotional activities.
Analyse market trends, customer behaviour, and competitor activities to identify opportunities.
Manage digital marketing channels, social media, and campaign performance.
Monitor KPIs, marketing budgets, customer acquisition costs, and campaign ROI.
Collaborate with Sales, Product, and Creative teams to ensure consistent brand messaging.
Optimise marketing initiatives through data analysis, testing, and continuous improvement.
Requirements
Bachelor’s degree in Marketing, Business Administration, Communications, or a related discipline.
Relevant experience in growth marketing, brand management, digital marketing, or campaign execution.
Strong understanding of digital marketing channels, brand positioning, and customer acquisition strategies.
Excellent communication, copywriting, analytical, and project management skills.
Creative, proactive, and commercially minded, with a strong focus on measurable results.

Work arrangement
Yes