Sales & Brand Executive — Fashion/Jewelry

Varnika Arora is a contemporary jewelry label rooted in Indian craftsmanship, creating statement pieces worn by stylists, influencers and celebrities.
We’re looking for a Sales & Brand Executive who is commercially driven, highly organized and proactive. This is a hands-on role spanning sales, e-commerce, merchandising and brand operations, with equal emphasis on driving revenue and ensuring smooth day-to-day execution across all brand touchpoints.
Sales & Business Development
* Drive and grow B2C and B2B sales across existing and new channels.
* Identify, pursue and convert new sales opportunities and potential partnerships.
* Manage sales leads from initial enquiry through follow-up, negotiation and conversion.
* Build and maintain strong relationships with customers, buyers and potential business partners.
* Proactively follow up on enquiries and leads with a focus on improving conversions and closing sales.
* Re-engage existing customers and clients to encourage repeat purchases, upselling and long-term relationships.
* Assist in planning and executing sales initiatives including WhatsApp campaigns, launches, direct outreach and client engagement activities.
* Track leads, conversions, sales and revenue performance across channels.
* Proactively identify and suggest new opportunities to increase sales and generate business.
E-commerce, Merchandising & Operations
* Manage daily orders across the brand website and marketplaces including Pernia’s, Nykaa Fashion, Aza, Ensemble and other portals.
* Manage inventory, order processing, dispatch coordination and timely deliveries.
* Upload and update product listings, pricing, stock, descriptions and campaign/shoot imagery across platforms.
* Coordinate with marketplace teams for reorders, promotions, product visibility, campaigns and styling requirements.
* Monitor product performance including bestsellers, slow-moving styles, stock requirements and pricing insights.
* Maintain accurate and organized Excel/Google Sheets for inventory, sales, discounts, portal performance and dispatch tracking.
* Have a working knowledge of Shopify, including product uploads, inventory updates, order management, discounts and basic backend operations.
* Coordinate with clients, vendors, marketplaces and external partners for smooth day-to-day operations.
Brand Coordination
* Assist with shoots, styling requests, product coordination and backend preparation.
* Manage and coordinate influencer, stylist and PR requests, including product movement and timely follow-ups.
* Support launches, campaigns, pop-ups and other brand initiatives as required.
* Work closely with the founder and external freelancers to ensure timely execution of day-to-day brand requirements.
You’re a Great Fit If You
* Have 2–3 years of relevant experience in fashion, jewelry, lifestyle, e-commerce, sales, merchandising or a related field.
* Have a strong commercial and sales-driven mindset with an understanding of conversions and revenue growth.
* Are confident handling both B2C and B2B sales and comfortable working towards sales targets.
* Have strong communication, interpersonal and negotiation skills.
* Are proactive in identifying opportunities rather than only managing incoming enquiries.
* Are persistent and effective with follow-ups and comfortable taking leads through to conversion.
* Are proficient in Excel/Google Sheets and comfortable working with sales, inventory and operational data.
* Have a working understanding of Shopify and e-commerce backend operations.
* Are highly organized, detail-oriented and capable of managing multiple priorities simultaneously.
* Can work independently, take ownership and thrive in a small, fast-moving team.
* Are excited by both the commercial and creative sides of building a fashion brand.
Location: South Delhi
Type: Full-Time | Office-Based
Compensation: ₹30,000–₹40,000/month, based on experience
Start Date: December
To Apply
Please email your CV to varnikaaroraofficial@gmail.com with the subject line “Application- Sales & Brand Executive.”

Work arrangement
No