Remote: Paid Media Marketing Specialist (Crypto, Gambling/iGaming)

Remote - Affiliate Marketing Specialist
India-based candidates
We are looking for an experienced, commercially-minded Affiliate Marketing Specialist to join our rapidly growing global team. Working closely with our CMO, you will own Craze’s affiliate programme – recruiting, managing and scaling partnerships to drive new player acquisition and first-time deposits (FTDs) across our global markets.
About Craze:
-Ready for Growth: An exciting new start-up ready to launch in the iGaming industry and become one of the fastest-growing players in the market.
-High-Achieving Team: Our growing high-achieving global team has a wealth of experience in the iGaming and online gambling space.
-Passion for Player Experience: We’re committed to delivering outstanding iGaming experience for our customers.
Benefits
-Remote working and flexible working hours.
-Fun, relaxed and friendly work culture.
-Work with an experienced and high-achieving team.
-Very competitive remuneration package.
-Be part of the growth of an exciting new start-up. The sky’s the limit!
Key Responsibilities:
• Own Craze’s paid media strategy, driving new players and FTDs at target cost per FTD and
ROI.
• Plan, launch and optimise paid social campaigns targeting high intent iGaming audience.
• Implement and optimise display, programmatic and native campaigns across specialist
gambling, crypto and high-risk-vertical ad networks and DSPs.
• Test and scale additional channels – paid search, community channels and more.
• Own tracking and attribution – pixels, S2S postbacks, conversion APIs and UTM governance
– for accurate source-to-FTD reporting.
• Run structured testing across creative, audiences and landing pages, working with the
Creative, WebDev and UX teams.
• Manage paid media budgets and report performance (cost per FTD, ROAS, LTV:CAC) to the
CMO and senior leadership.
Skills & Knowledge Required:
• 5+ years’ hands-on paid media / performance acquisition experience in iGaming.
• Essential: proven track record driving acquisition and FTDs for crypto casinos and
internationally licensed operators across global markets.
• Essential: deep expertise in paid social and display/programmatic, including gambling and
crypto campaigns within platform restrictions.
• Highly technical: expert in tracking and attribution – pixels, S2S postbacks, conversion APIs,
GTM, GA4 and ad trackers (e.g. Voluum, RedTrack).
• Strong analytical skills and command of unit economics; SQL or BI tools (e.g. Power BI)
advantageous.
• Strong understanding of gambling advertising compliance and platform policies across
jurisdictions.
• Strong knowledge of crypto and crypto payments.
• Self-starter and team player, comfortable owning budget and results in a fast-paced start-up.
Schedule: Monday-Friday, 6:00 AM-2:00 PM India Time
Work Setup: Fully remote
Employment Type: Full-Time Independent Contractor.
Note: As an independent contractor, you will be responsible for managing your own taxes and benefits. While this role does not include paid leave, you are free to take time off as needed. Please also note that you will be required to provide your own equipment.
As an Australian-based company with English-speaking colleagues, fluency in English is essential for success in our work.

Work arrangement
Yes