Business Analyst - Lower Parel

Business Analyst
Work from office – Lower Parel, Mumbai
All Face-to-Face (F@F) interviews.
Experience: 2–3 years in a similar role – preferably within a D2C brand
Reports to: Head of Department (HOD)
Key Responsibilities
Design and implement automated, standardized analytical tools—such as interactive dashboards—to empower stakeholders in identifying business opportunities and driving data-informed decisions.
Analyze web and app traffic data to pinpoint areas for optimization and growth across digital platforms.
Support cross-functional teams in analyzing customer behavior, identifying trends, and building dashboards for ongoing performance monitoring.
Collaborate with departments including Retail, Product, Supply Chain, and Finance to unify data sources and develop actionable dashboards that support strategic decision-making.
Ensure data integrity throughout the collection and processing lifecycle by conducting data profiling and addressing anomalies proactively.
Investigate root causes of business challenges and deliver solutions that go beyond surface-level insights.
Communicate findings and recommendations effectively to leadership through compelling visualizations and clear, data-driven storytelling.
Required Qualifications & Skills
Proven experience using analytics platforms such as Google Analytics (or equivalent) to analyze web/app traffic and user behavior.
Hands-on experience extracting and integrating data from performance marketing platforms (e.g., Meta Ads Manager, Google Ads) and building relevant dashboards.
Strong ability to consolidate data from multiple sources into centralized, actionable reporting systems.
Advanced proficiency in Excel and dashboarding tools (e.g., Tableau); familiarity with programming languages such as R or Python is a strong plus.
A genuine passion for the fashion and apparel industry.
Willingness to engage directly with raw data to define meaningful checkpoints and ensure analytical rigor.
Self-motivated and adaptable, with the ability to thrive in a fast-paced, evolving business environment.
[Add information regarding benefits and perks here]
Skills: google analytics,advanced data visualization,building,data integration & reporting,platforms,performance marketing analytics,data analysis & excel

Work arrangement
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