Sales Manager – Robotics Division

Sales Manager – Robotics Division
Lead robotics sales at the first company in India to design, manufacture and assemble robots and AMRs in-house. Building India's robotics market from the front line is a priceless opportunity.
Sell cobots, industrial robots, AMRs, AGVs, humanoids and robot dogs, including Fairino, Yasaka, Unitree and Hiwin Robotics, to manufacturers across India.
Location: Navi Mumbai (Koparkhairane) HQ, with PAN India sales responsibility and regular travel to customer sites
Department: Robotics Division – Sales
Reporting to: Head – Sales / Business Head
Employment Type: Full-time
Experience: 5+ years, preferably in robotics, cobot or industrial automation sales
The Role
You will own sales for Luna's Robotics Division across India. You will build the strategy, grow key accounts and a strong pipeline, and lead a team of sales engineers. Working with our Field Application Engineers and Managers, you will turn customer problems into robot and AMR solutions, from first meeting and demo to order, commissioning and repeat business.
What You Will Do
• Sales strategy: build and run the robotics sales plan, choose target industries and regions, and set the market-entry approach for new products.
• Solution selling: sell robot, cobot, AMR/AGV, humanoid and robot dog solutions to manufacturers, from discovery and application study to proposal, negotiation and closure.
• Key accounts: own relationships with major customers and grow them into long-term partnerships with repeat orders.
• Pipeline: generate leads, qualify opportunities and keep a healthy, well-documented CRM pipeline.
• Demos and commissioning: work with the FAE/FAM team on demos, proof-of-concept trials, feasibility and smooth commissioning and handover.
• Channel partners: build and manage system integrators, distributors and channel partners to extend our reach across India.
• Team leadership: hire, train, set targets for, coach and motivate the robotics sales team, and build a high-performance sales culture.
• Targets: own order booking and revenue targets, track KPIs and take corrective action early.
• Forecasting and reporting: share accurate forecasts, pipeline reviews and sales reports with management.
• Market insight: track trends, competitors and emerging applications, and represent Luna at exhibitions and industry events.
• Collaboration: share field feedback with marketing, product, operations and our in-house robot design team to shape new products and offers.
• Customer success: support customers through the sales cycle and, with service and technical teams, resolve issues quickly.
Applications You Will Sell Into
Welding, laser cutting, palletizing, material handling, machine tending, assembly, gluing, intralogistics and warehouse automation, flexible manufacturing, metal processing, semiconductor, 3C electronics and new retail.
Must Have
• BE / B.Tech / Diploma in Mechanical, Mechatronics, Robotics, Electrical, Electronics, Instrumentation, Automation or a related discipline.
• 5+ years in B2B technical sales, preferably selling robots, cobots, AMRs or industrial automation.
• Proven record of meeting sales targets and closing solution sales with manufacturing customers.
• Strong understanding of robotics and industrial automation (robot arms, controllers, servo, drives, motion control, PLC, HMI).
• Experience managing key accounts and working with channel partners or system integrators.
• Excellent communication, presentation and negotiation skills; able to explain technical products in business language.
• Self-motivated, result-oriented and willing to travel across India.
Good to Have
• Experience selling ABB, FANUC, KUKA, Yaskawa, Universal Robots or similar robots is a plus.
• AMR/AGV, warehouse automation or intralogistics sales experience.
• Experience leading or mentoring a sales team.
• Existing network among OEMs, automotive, electronics, FMCG, pharma or general manufacturing customers.
• Familiarity with CRM tools and consultative selling methods.
What You Will Learn
Leading a robotics sales team; selling robotic systems, cobots, AMRs and humanoids across real applications; Luna's Solution Finder and consultative selling approach; robotics and laser automation workflows; and end-to-end B2B solution sales, from lead to repeat business.
Why Luna
• Be part of an India first: Luna designs, manufactures and assembles robots and AMRs in-house. Sell products built by our own team, alongside Fairino, Yasaka, Unitree and Hiwin Robotics. A priceless opportunity.
• A product range that opens doors: cobots, industrial robots, AMRs, AGVs, humanoids and robot dogs, so you can offer every customer a complete solution.
• Real ownership: shape the strategy, build your team and make fast decisions, with direct access to leadership.
• Grow as we grow: as the Robotics Division scales, your role grows into senior sales and business leadership.
• Strong technical backing: a dedicated FAE/FAM team for demos, trials and commissioning, so you can focus on winning business.
• Keep learning: principal and OEM trainings, manufacturer certifications, national and international exhibitions, and new tech in mobile robotics, vision and AI.
• Get rewarded: competitive compensation, performance-linked incentives, recognition for top performers and a friendly, growing team.
About Luna Technologies
Luna Technologies Pvt. Ltd., headquartered in Navi Mumbai (Koparkhairane), is the first company in India to design, manufacture and assemble robots and AMRs in-house. We also deliver industrial automation, motion control and mechatronics solutions with global technology partners. www.luna.co.in
How to Apply
Email your resume to recruitment3@luna.co.in and recruitment1@luna.co.in with the subject "Sales Manager – Robotics".
Luna Technologies Pvt. Ltd. is an Equal Opportunity Employer.

Work arrangement
No