Performance Marketing Lead

🚀 We’re Hiring: Performance Marketing Lead at Realtech Digital LLP (EarthZ Enterprise)
Are you a data-driven marketer who knows how to turn ad spend into qualified real estate site visits and closures? We are looking for a hands-on, revenue-accountable expert to own our paid acquisition end-to-end across Meta and Google Ads for the Dubai and Indian property markets.
📍 Location: Gurgaon (In-person only)
💼 Type: Full-time
📈 Reports to: Co-Founder / Head of Marketing
Key Responsibilities:
Build and optimize campaign architecture across Meta (Awareness, Traffic, Lead Gen, Conversions) and Google Ads (Search, Performance Max, Display, YouTube, Demand Gen).
Define content pillars, direct creative concepts, and run a structured A/B testing program to prevent creative fatigue.
Manage tracking infrastructure, including GA4, Google Tag Manager, Meta Pixel, Conversion APIs, and CRM lead-source tracking.
Monitor daily campaign performance, reallocate budgets dynamically, and optimize for CPL, CPA, and ROAS.
Collaborate tightly with CRM and sales teams to close attribution gaps and track lead-to-site-visit conversions.
What You Bring:
3-5 years of hands-on experience managing Meta and Google Ads accounts.
Prior exposure to real estate, proptech, or high-ticket lead-generation categories (strongly preferred).
Technical proficiency with data tools, spreadsheets, and ZOHO CRM platforms.
Strong analytical and communication skills to present clear, data-backed performance dashboards and defend budget decisions.
What Success Looks Like Here:
You won't just be judged on clicks. True success in this role means achieving a consistent quarter-over-quarter reduction in CPL/CPA without sacrificing lead quality, building a scalable creative-testing system, and aligning tightly with sales so ad spend is measured by actual closures.
Ready to scale high-intent buyer campaigns?

Work arrangement
No