Senior – Strategic Alliances

Associate – Strategic Alliances
About Genpact Experience
Genpact Experience is a global experience leader helping organizations transform customer and employee experiences through strategy, design, technology, data, and digital innovation. We partner with leading technology platforms to deliver innovative digital experiences and measurable business outcomes.
As part of our growth strategy, we are seeking an Associate – Strategic Alliances to support and grow strategic technology partnerships, with a primary focus on Adobe, Optimizely, and Sitecore, along with Microsoft and other ecosystem partners.
This role is ideal for an early-career professional interested in technology alliances, partner management, business development, go-to-market, and digital experience technologies.
Role Overview
The Associate – Strategic Alliances will work closely with Alliance Leaders, Practice, Sales, Marketing, Account, and Partner teams to manage alliance operations, pipeline, partner programs, certifications, co-sell initiatives, and joint go-to-market activities.
The role will have a strong focus on the Adobe Experience Cloud, Optimizely, and Sitecore ecosystems, including digital experience, CMS, commerce, personalization, analytics, and MarTech.
Key Responsibilities
Alliance & Partner Management
Support day-to-day alliance activities across Adobe, Optimizely, Sitecore, Microsoft and other strategic partners.
Coordinate with partner managers and internal stakeholders on joint initiatives and action items.
Support QBRs, business reviews, account planning, and strategic alliance planning.
Maintain alliance dashboards, scorecards, trackers, and executive reporting.
Pipeline & Business Development
Track partner-sourced and partner-influenced pipeline across Adobe, Optimizely, Sitecore, Microsoft and other ecosystems.
Support co-sell activities, opportunity registrations, joint pursuits, and partner-led opportunities.
Work with Sales, Account, and Practice teams to identify new revenue and whitespace opportunities.
Monitor pipeline performance and highlight risks, gaps, and growth opportunities.
Partner Programs & Certifications
Support partner programs, specializations, competencies, certifications, incentives, MDF, and marketplace initiatives.
Coordinate partner submissions, renewals, assessments, and certification tracking.
Maintain accurate documentation and ensure program requirements are completed on time.

Skills
Business Development, Documentation