Media Buyer

Company Description AdsAtScale is a performance-focused advertising company specializing in data-driven media buying and optimization for digital brands. The team partners with clients to scale their marketing efforts efficiently across multiple channels while maintaining a strong focus on return on ad spend. Using advanced analytics and testing frameworks, AdsAtScale designs and executes campaigns that are tailored to each client’s growth objectives. Team members collaborate in a remote-first environment, leveraging technology, experimentation, and continuous improvement to deliver measurable results.
Role Description The Media Buyer is responsible for planning, executing, and optimizing paid media campaigns across platforms such as Meta, Google, TikTok, and other digital channels. Day-to-day tasks include developing media plans aligned with client goals, setting up and managing campaigns, monitoring performance metrics, and making data-informed adjustments to improve results. The role involves collaborating with internal teams and clients to refine media strategies, forecast budgets, and prepare performance reports and insights. This is a full-time remote role, requiring proactive communication, strong attention to detail, and the ability to manage multiple campaigns simultaneously in a fast-paced environment.
Qualifications
Candidates should possess strong Media Planning and Media Strategy skills, including audience targeting, channel selection, and budget allocation.
Candidates should possess solid Analytical Skills to interpret campaign data, identify trends, and make optimization decisions.
Candidates should possess effective Communication skills for collaborating with internal teams, presenting performance results, and aligning with client objectives.
Candidates should possess hands-on Media Buying experience on major digital platforms (e.g., Meta, Google Ads, TikTok, programmatic tools).
Experience with A/B testing, conversion tracking, and attribution models is beneficial.
Familiarity with marketing analytics tools (e.g., Google Analytics, platform dashboards) is preferred.
Bachelor’s degree in Marketing, Business, Communications, or related field, or equivalent practical experience.
Ability to work independently in a remote environment, manage deadlines, and adapt to changing campaign requirements.

Skills
Google Analytics

Work arrangement
Yes