Social Media Marketing Manager

Company Description The Digital House is a creative digital marketing company focused on helping SMEs and local businesses grow through innovative, tailored online solutions. We deliver digital experiences of varying complexity for a diverse range of clients, aiming to boost visibility and strengthen brand reputation. Our work centers on increasing reach and engagement with target audiences to drive meaningful business results. The team is dedicated to providing high-quality service and practical strategies that support clients in achieving their business objectives. We value creativity, collaboration, and measurable impact across all our projects.
Role Description The Social Media Marketing Manager is a full-time, on-site role based in Ahmedabad. This position is responsible for planning, creating, scheduling, and publishing content across various social media platforms to build brand presence and drive audience engagement. The role includes managing social media calendars, monitoring performance metrics, optimizing campaigns, and responding to community interactions and inquiries. The Social Media Marketing Manager will collaborate with internal teams to align social content with broader digital marketing initiatives and campaign goals. The role also involves staying current with social media trends, experimenting with new formats, and preparing regular performance reports with recommendations for improvement.
Qualifications
Proficiency in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and optimize multi-platform campaigns.
Strong Communication skills to craft clear messaging, engage with online communities, and collaborate with internal stakeholders.
Ability to develop and implement effective Content Strategy tailored to specific audiences and business objectives.
Foundational knowledge of Digital Marketing concepts, including audience targeting, campaign analytics, and conversion tracking.
Experience managing social media accounts for brands or agencies, preferably in a fast-paced environment.
Comfort with analytics tools and platform insights to interpret data and present actionable recommendations.
Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines.
Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.

Skills
Social Media Marketing

Experience
5+ yrs

Work arrangement
No