Digital Marketing Specialist

Company Description MAG Realty is a trusted partner in Pune’s real estate market, dedicated to providing reliable property solutions for homebuyers and investors. The company emphasizes integrity, customer satisfaction, and strong community support in every transaction. Team members collaborate closely with clients to understand their needs and guide them through the property selection process. MAG Realty offers a professional environment where real estate expertise and a commitment to excellence drive long-term relationships and sustainable growth.
Role Description The Digital Marketing Specialist will manage and execute online marketing initiatives to increase brand visibility and generate qualified leads for MAG Realty. This full-time, on-site role is based in the Pune Division and involves developing and implementing digital campaigns across social media, search, and other online channels. Day-to-day responsibilities include planning content calendars, monitoring campaign performance, optimizing paid and organic efforts, and preparing analytics reports to guide marketing decisions. The specialist will collaborate with sales and leadership teams to align digital strategies with business goals, maintain consistent brand messaging, and support promotional activities for key properties and projects.
Qualifications
Strong skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
Proficiency in Social Media Marketing, including content scheduling, audience engagement, and platform-specific strategy.
Ability to use Web Analytics tools to track performance, interpret data, and optimize campaigns based on insights.
Effective Communication skills for clear messaging, cross-functional collaboration, and client-facing interactions.
Experience with SEO/SEM, email marketing, and lead generation in a real estate or related industry is an advantage.
Familiarity with marketing automation platforms, CRM systems, and basic design tools (e.g., Canva, Adobe tools) is beneficial.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
Ability to work on-site in the Pune Division, manage multiple projects, and meet deadlines in a fast-paced environment.

Work arrangement
No