Creative Strategist

RVCJ Digital Media is India’s leading culture-led digital media and marketing network, known for meme marketing, influencer collaborations, branded content, and original web series. The company leverages a deep understanding of youth culture and internet trends to help brands connect with audiences through organic, high-impact storytelling. Campaigns are driven by creativity, data, and cultural relevance to deliver measurable reach, engagement, and brand recall at scale. Through an integrated ecosystem of media, creators, and content studios, RVCJ enables brands to move beyond conventional advertising and become part of everyday digital conversations.
Roles and Responsibilities:
Plan and conceptualize innovative creative solutions aligned with client and brand objectives, while defining the creative scope of work.
Collaborate closely with the Business Development/Sales team to understand brand briefs and develop compelling, value-added strategies and solutions for pitches.
Develop, write, adapt, and present creative proposals, pitch presentations, campaign concepts, and brand solutions.
Create digital-led strategies, branded content, integrations, Intellectual Properties, and 360-degree multimedia solutions across platforms.
Develop persuasive and engaging pitches and presentations that effectively communicate the creative proposition and contribute to client conversion.
Work closely with the Creative and Sales teams across both the pre-sales and execution stages to ensure seamless delivery of proposed solutions.
Guide the creative team in developing ideas that are innovative, objective, relevant to the brief, and capable of driving campaign success.
Assist and contribute to large-scale projects, ensuring creative solutions are delivered within defined timelines and objectives.
Develop and maintain strong client relationships by understanding their business needs and translating them into effective creative solutions.
Stay updated with emerging digital, content, media, and creative trends and identify opportunities to incorporate them into brand solutions.
Demonstrate a strong understanding of business-driven creative solutions and the ability to connect creativity with measurable brand and business objectives.
Identify opportunities to improve internal workflows and processes to ensure smooth coordination and efficient delivery across teams.
Analyze and develop/modify content processes, templates, and documentation to improve the efficiency, consistency, and quality of work.
Set clear team goals and foster effective collaboration within the creative team to drive overall departmental performance.
Ensure smooth workflow management within the team while maintaining quality, timelines, and alignment with business objectives.
Requirements:
Strong strategic thinking, storytelling, and creative ideation skills.
Excellent research skills with an understanding of industry trends, competitors, and digital landscapes.
Strong writing, communication, and presentation skills.
Hands-on experience in developing creative presentations, pitch decks, and client proposals.
Ability to develop innovative, out-of-the-box ideas and translate them into effective brand solutions.
Strong client management and relationship-building skills.
Proficiency in Microsoft Office Suite, particularly PowerPoint.
Excellent attention to detail with the ability to manage multiple projects and deadlines.
Ability to work effectively under pressure in a fast-paced environment.
Strong work ethic with a commitment to delivering high-quality work.

Work arrangement
No