Sales And Marketing Specialist

About the Role
You will work closely with the founders and the marketing team to own marketing and sales end-to-end. Marketing builds the demand. Sales converts it. In a small team, the person who shapes the message should be the one having the conversation with the customer.
Key Responsibilities
- Plan and ship blog posts, social posts, video, and long-form content across platforms
- Run SEO for our country-specific websites and AEO so we show up in AI search results
- Repurpose content across formats; turn one strong asset into ten
- Run a multi-persona Reddit strategy across yurt, glamping, hospitality, design, and travel subreddits
- Research subreddits, post titles, and post bodies that fit each community's tone
- Track karma, mentions, engagement, and citation appearance in AI search
- Identify and join relevant Facebook groups, forums, and online communities across our markets
- Run targeted messaging in these groups to spark conversations and inbound interest
- Build a calendar of group and forum activity by country and audience type
- Run campaigns with influencers across India, US, UK, Canada, and Australia
- Identify influencers in travel, architecture, design, glamping, and sustainable living
- Lead end-to-end outreach: shortlisting, first message, negotiation, content brief, and tracking
- Manage Instagram, Facebook, LinkedIn, and YouTube. Own content, calendar, and engagement
- Run paid campaigns on Meta, Google, and selectively elsewhere; boost what's working, cut what isn't
- Drive Google Reviews and Trustpilot across all markets; maintain Google Business profiles
- Build content and signals that make us trustworthy to a first-time visitor
- Run our newsletter: content, sends, audience growth
- Nurture leads through email sequences
- Use AI across every part of the role: research, content, outreach, analytics, ideation
- Build and refine prompts, workflows, and automations that make your work meaningfully faster
- Respond to inbound leads from website, social, and outreach campaigns
- Lead consultative discovery conversations. Understand the customer's vision, site, and budget
- Translate the product into customer benefit: design, durability, speed to market
- Walk customers through pricing, options, and ROI math
- Manage follow-ups across weeks or months. Most decisions take time
- Host Experience Centre visits at our Bangalore facility when relevant
- Log every conversation in the CRM - Run a weekly pipeline and marketing review with the founders
Requirements
- Has 1-2 years of experience across marketing or sales, ideally in a small or founder-led team
- Has hands-on experience with SEO, content, social, paid, or influencer outreach
- Is fluent in English and confident in talking to customers and pitching the product
- Is genuinely curious about the product and willing to learn it deeply
- Is comfortable running multi-country campaigns across India, US, UK, Canada, and Australia
- Is comfortable with CRM, analytics, and AI tools, and quick to pick up new ones
Preferred Qualifications - Hindi is a plus; any south Indian language is a bonus
What We Offer
- Learning how to sell a high AOV product in the B2B category
- Building both the demand engine and the conversion engine for a premium product
- Running marketing and sales across five geographies
- Working directly with founders on brand, growth, and revenue
- This is not just a job. It is an opportunity to define how a category-creating Indian brand sells to the world.
Location & Work Mode - Work Location: In person

Work arrangement
No