Business Development Specialist

Company Description IPD Media Networks operates IPD Tamil, a trusted Tamil digital news portal recognized by the Ministry of Information and Broadcasting (MIB), Digital Media Division, Government of India, under the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. The organization has been registered under MSME since 2020 and has expanded into a multilingual network including Tamil, Malayalam, Telugu, Kannada, English, Hindi, Malay, and Turkey. IPD Media Networks focuses on delivering timely and factual news spanning local to global events and covering society, religion, politics, economics, culture, and national affairs. The team is committed to unbiased reporting and upholds high ethical journalistic standards while leveraging modern technology to meet the evolving needs of audiences.
Role Description This is a part-time Business Development Specialist role based in Coimbatore with a hybrid work arrangement, allowing some work from home. The specialist will identify and pursue new business opportunities, including partnerships, advertising clients, and strategic collaborations for IPD Media Networks. Day-to-day tasks include conducting market research, generating and qualifying leads, engaging prospective clients, and maintaining relationships with existing partners. The role involves preparing proposals and presentations, coordinating with editorial and marketing teams to align offerings with audience needs, and tracking performance metrics to support business growth. The specialist will also contribute to planning promotional campaigns and providing feedback on market trends, competitor activities, and customer requirements.
Qualifications
Strong Analytical Skills to interpret market data, assess business opportunities, and support data-driven decisions.
Excellent Communication and Customer Service skills to build relationships, handle inquiries professionally, and manage client expectations.
Proficiency in Lead Generation and Market Research to identify potential partners, understand audience segments, and map competitive landscapes.
Experience or interest in digital media, news, or online content businesses.
Ability to work effectively in a hybrid setup, manage time independently, and collaborate with cross-functional teams.
Basic knowledge of sales processes, negotiation, and business development practices.
Relevant educational background in Business, Marketing, Media, or related fields is preferred.
Familiarity with regional languages and the Indian media environment is an added advantage.

Work arrangement
No