Netcore- CRM Campaign Experts (BFSI Domain)

Job Description:
Hansa Cequity is one of the leading data driven, connected CX services provider in India. It provides integrated solutions in Marketing, Data Analytics, MarTech, Campaign management, Digital and Contact centre to enable its clients to acquire customers intelligently, retain and manage them profitably.
With a data driven marketing approach and strategy we help companies leverage the power of technology through propriety and best in class marketing automation and analytics platforms. Our teams glean out insights and understand our clients customers and prospects. Our campaign management and digital marketing consultants then move in to create meaningful engagements opportunities in a multi-channel environment. Our key objective is to drive measurable business growth for clients.
We stand among the top 50 analytics company in India.
Please visit http://www.hansacequity.com for further understanding.
LinkedIN page : https://www.linkedin.com/company/hansacustomerequity/
Experience: 1–2 years
Industry: BFSI / Mutual Funds / Financial Services
Role Overview
Responsible for managing end-to-end campaign execution for an AMC, from campaign setup and audience deployment to execution, monitoring, reporting and performance tracking.
Key Responsibilities
Manage end-to-end campaign execution across Email, SMS, WhatsApp, Push and other digital channels.
Hands-on campaign setup and execution using Netcore.
Work with campaign briefs, audience files, segmentation and campaign journeys.
Coordinate with internal teams for data, creative, campaign approvals and execution.
Monitor campaign delivery and identify/resolve execution issues.
Prepare campaign reports and track key metrics such as delivery, opens, clicks, conversions and campaign response.
Analyse campaign reports and highlight key observations and actionable insights.
Maintain campaign trackers, MIS and documentation.
Key Skills
Hands-on experience with Netcore is essential.
Good proficiency in MS Excel – data handling, formulas, pivots and basic analysis.
Ability to understand and interpret campaign performance reports.
Basic understanding of BFSI / Mutual Fund industry and customer lifecycle.
Strong attention to detail and execution discipline.
Good communication and coordination skills.
Ideal Candidate: A hands-on, detail-oriented professional who can independently manage day-to-day campaign execution and reporting in a fast-paced AMC environment.

Work arrangement
No