Performance Marketing Executive

Company Description Over The Box is an independent advertising agency that provides 360° creative solutions to diverse brands and industries. The agency focuses on integrated marketing campaigns that combine strategy, creativity, and performance-driven execution. Team members collaborate across functions to deliver measurable results for clients in both traditional and digital channels. Over The Box offers a dynamic work environment where marketing professionals can contribute to impactful campaigns and grow their skills in a fast-paced setting.
Role Description The Performance Marketing Executive role is a full-time, on-site position based in Vijayawada. This role involves planning, executing, and optimizing performance-driven marketing campaigns across digital and offline platforms to meet client objectives. Daily responsibilities include conducting market and audience research, developing campaign strategies, managing ad placements, monitoring KPIs, and analyzing results to improve ROI. The Performance Marketing Executive will collaborate with creative, sales, and account teams to align messaging with campaign goals and ensure timely delivery. The role also includes preparing performance reports, presenting insights to stakeholders, and suggesting data-informed improvements for future campaigns.
Qualifications
Strong market planning and marketing skills to design and implement performance-focused campaigns.
Ability to conduct market research and analyze data to identify trends, target audiences, and growth opportunities.
Effective communication skills for coordinating with internal teams, presenting insights, and interacting with clients.
Exposure to sales and performance tracking to understand conversion funnels and campaign impact on revenue.
Experience with digital advertising platforms (e.g., Google Ads, Meta Ads Manager) and analytics tools is beneficial.
Capability to work on-site in Vijayawada, manage multiple projects, and meet deadlines in a fast-paced environment.
Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
Prior experience in performance marketing or advertising agency environments is an advantage.

Work arrangement
No