Performance Marketing Associate

Performance Marketing Associate
Job Type: Full-time
Experience: 3-4 Years
About the Role
We are looking for a detail-oriented and data-driven Performance Marketing Associate to support the execution, monitoring, and optimization of paid digital marketing campaigns across multiple platforms. The ideal candidate should have hands-on experience with Google Ads, LinkedIn Ads, and Meta Ads, along with a strong analytical mindset.
Key Responsibilities
Execute and manage paid advertising campaigns across Google Ads, LinkedIn Ads, and Meta Ads.
Assist with campaign setup, including audience targeting, ad creation, and budget configuration.
Monitor campaign performance and identify opportunities for optimization.
Conduct keyword research, audience research, and competitor analysis.
Support A/B testing of ad creatives, copy, and landing pages.
Track and analyze key metrics such as CTR, CPC, CPA, and conversions.
Monitor campaign budgets and ensure effective spend pacing.
Ensure accurate implementation of tracking pixels, tags, and conversion events.
Prepare performance reports and dashboards.
Coordinate with content and design teams for ad creatives.
Support ongoing campaign optimization under the guidance of the Marketing Manager.
Requirements
1–3 years of experience in performance marketing.
Hands-on experience with:
Google Ads
LinkedIn Ads
Meta Ads
Basic understanding of campaign setup and optimization.
Familiarity with Google Analytics (GA4) and Google Tag Manager (GTM).
Strong analytical and problem-solving skills.
Good communication and coordination skills.

Work arrangement
No