Head of Growth

Head of Growth
Location: Remote - Latin America (LATAM)
Employment Type: Full-Time Independent Contractor
Schedule: U.S. Business Hours (Mountain to Eastern Time)
English Level: C1 or above
About the Role
We are looking for a hands-on Head of Growth to own and execute audience growth across multiple media channels, with a primary focus on newsletters, LinkedIn, YouTube, and podcasts.
This role is ideal for someone who has personally grown a media audience and can demonstrate measurable results. You will be responsible for developing and executing a repeatable growth strategy, improving existing channels, running experiments, tracking performance, and turning successful initiatives into scalable systems.
This is not a traditional social media or content coordination role. We are looking for someone who can take ownership of growth strategy while remaining highly involved in execution.
Key Responsibilities
Own audience growth across email newsletters, LinkedIn, YouTube, and podcast channels.
Lead newsletter growth initiatives, including list hygiene, segmentation, re-engagement, deliverability, lead magnets, referral loops, and content-to-signup funnels.
Manage and optimize executive LinkedIn presence, including content packaging, cadence, scheduling, and performance tracking.
Execute YouTube growth strategies focused on titles, thumbnails, hooks, retention, Shorts, and platform-native formats.
Repurpose and optimize existing content through SEO and AI search visibility.
Manage podcast distribution, hosting platforms, feed health, and channel analytics.
Run and evaluate paid growth experiments across LinkedIn and YouTube.
Develop a 90-day growth plan with clear targets, weekly experiments, and measurable KPIs.
Prepare monthly growth reports and identify opportunities based on performance data.
Build repeatable growth systems and playbooks that can be applied across multiple media properties.
Requirements
Proven experience personally growing a newsletter, podcast, YouTube channel, publication, or other media audience, with measurable before-and-after results.
Advanced English proficiency (C1 or above), both written and spoken.
Hands-on experience with newsletter platforms such as beehiiv, Substack, or similar tools.
Strong working knowledge of YouTube Studio, LinkedIn, podcast hosting and analytics platforms, and Canva.
Strong analytical mindset with the ability to track performance, evaluate experiments, and make data-driven decisions.
Experience building sustainable and repeatable growth systems rather than relying solely on one-time viral results.
Ability to work independently and take full ownership of growth initiatives in a remote environment.
Availability to work during U.S. business hours.
Nice to Have
Experience growing audiences for B2B media brands, newsletters, publications, or podcast networks.
Strong newsletter growth experience, particularly with deliverability, segmentation, and re-engagement.
YouTube packaging experience, including titles, thumbnails, hooks, and audience retention.
Experience with podcast distribution and feed operations.
Spanish or Portuguese proficiency.
Interest or previous experience in the fitness, health, or wellness industries.
Ideal Candidate
The ideal candidate is a strategic but highly hands-on growth professional who can point to specific audiences they have grown and explain exactly how they achieved those results. They are comfortable owning multiple channels, working with data, testing new approaches, identifying what is not working, and building scalable systems around what performs best.
They should be comfortable operating independently while collaborating with a small remote team and taking full ownership of measurable audience growth.

Work arrangement
Yes