Live opening · Posted 4 days ago
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Job Description
We are looking for an experienced Business Systems Analyst with strong Marketing/MarTech experience to support business requirements, system analysis, data integrations, and enterprise application initiatives.
Key Responsibilities
Gather and translate business requirements into functional and technical specifications.
Analyze business processes and existing systems and recommend solutions and enhancements.
Design and support integrations across Marketo, BlueConic CDP, CRM, LinkedIn, Oracle, and EDW.
Lead data mapping, system integration, testing, deployment, and production support activities.
Work with stakeholders, development, QA, data, and architecture teams to deliver business solutions.
Perform data analysis, validation, profiling, reconciliation, and root-cause analysis using SQL and Python.
Develop dashboards and reports using Power BI, Tableau, and Google Analytics.
Support and optimize the MarTech stack, marketing automation, lead management, and data flows.
Create technical documentation including requirements, workflows, data dictionaries, and integration specifications.
Participate in Agile/Scrum ceremonies, UAT, change management, and implementation activities.
Monitor system and data quality and recommend improvements to reliability, scalability, and performance.
Required Skills
8+ years of experience as a Business Systems Analyst, Systems Analyst, or Data Analyst.
Strong experience in Marketing Technology / MarTech environments.
Hands-on experience with Marketo and/or BlueConic CDP.
Strong knowledge of SQL and relational databases such as Oracle, SQL Server, or PostgreSQL.
Experience with data integration, data mapping, APIs, CRM, and Enterprise Data Warehouses.
Experience with Power BI, Tableau, and/or Google Analytics.
Advanced Excel skills including Pivot Tables, VLOOKUP, INDEX/MATCH, and Macros.
Python experience for data validation or automation is a plus.
Strong understanding of SDLC, Agile/Scrum, requirements gathering, testing, and UAT.
Excellent communication, analytical, documentation, and problem-solving skills.
Banking/Financial Services or IoT experience is preferred.
Work arrangement
Yes
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