Creative Strategist

Company Description Candies Studio specializes in crafting unique digital experiences that delight and inspire users. The studio focuses on blending creativity, technology, and storytelling to build engaging brand interactions across digital platforms. Team members collaborate closely with clients to translate ideas into compelling visual and interactive concepts. The environment encourages experimentation, innovation, and thoughtful design to help brands stand out. Candidates joining Candies Studio can expect a dynamic, design-led workplace committed to high-impact digital work.
Role Description The Creative Strategist is a full-time, on-site role based in Navi Mumbai. This role involves developing integrated creative and brand strategies, translating business objectives into clear creative briefs, and collaborating with designers, writers, and developers to execute digital campaigns and experiences. Day-to-day responsibilities include conducting market and audience research, shaping brand narratives, crafting messaging frameworks, and reviewing creative concepts to ensure strategic alignment and consistency. The Creative Strategist will participate in client meetings, present ideas and strategic recommendations, and refine concepts based on feedback and performance insights. The role also includes monitoring industry trends, identifying opportunities for innovation, and contributing to the studio’s creative thought leadership.
Qualifications
1 - 2 years of expeirence in a similar role.
Strong Creative Direction and Creative Strategy skills, with the ability to guide concepts from idea to execution.
Experience in Brand Strategy, including positioning, messaging, and brand storytelling.
Proficiency in Writing, especially for digital content, campaign ideas, and presentation narratives.
Solid Research skills for market, audience, and competitor analysis to inform creative decisions.
Background in advertising, design, marketing, or related fields; a bachelor’s degree in a relevant discipline is preferred.
Excellent communication, presentation, and collaboration skills, with the ability to work cross-functionally.
Demonstrated experience in digital-first campaigns, UX-focused content, or integrated brand experiences.
Ability to work on-site in Navi Mumbai, manage multiple projects, and meet deadlines in a fast-paced environment.

Work arrangement
No