Operations Associate

About Joify
Joify is a new-age ice cream brand built on our family's four decades of expertise in ice cream manufacturing. We make real ice cream (not frozen dessert), formulated with 11% milk fat to deliver superior richness and creaminess. We're on a mission to build a strong regional FMCG brand across South India, starting with Andhra Pradesh & Telangana.
Instagram: @joifyicecreams
Role Overview
Joify is an FMCG brand at its core, and we've also launched a direct-to-consumer online store for Hyderabad. We're hiring someone to run Joify's D2C e-commerce operations. You'll be the single point of accountability for everything that happens after a customer clicks "buy" on our website - inventory management in cold room, packing, dispatch, delivery coordination, customer communication, managing helpers and the numbers behind all of it. This is a hands-on operational role, not a desk job - expect to be on your feet in a cold storage area, packing boxes, and on the phone with delivery riders and customers throughout the day.
Compensation: Rs.25,000 per month
Key Responsibilities
Shopify & Inventory Management
Manage the Shopify backend: update stock levels, process and fulfill orders, mark shipments, handle cancellations and refunds
Track SKU-level inventory across individual ice cream units and curated packs; flag low stock and place replenishment requests with the factory
Conduct daily physical inventory counts of e-commerce stock in cold storage, reconciling counts against Shopify records
Manage inventory of packaging materials (boxes, tapes, labels, etc.) — track stock and place restock orders with vendors before running low
Order Fulfillment & Pre-Packing
Assemble curated boxes from individual ice cream units ahead of demand, keeping them neatly organized and dispatch-ready in cold storage
Pack individual customer orders with support from a packing helper
Perform quality control on every pre-packed box before dispatch - checking for melt, damage, and seal issues
Supervise and manage the packing helper's day-to-day work, including task allocation and scheduling
Logistics & Delivery Coordination
Book and coordinate orders with delivery partners (Rapido, Uber, Porter, etc.) for each dispatch, choosing the best option on cost and speed
Track deliveries in real time and troubleshoot issues as they arise - wrong turns, delays, failed drop-offs
Customer Communication
Contact customers post-order to verify delivery address and confirm someone will be available to receive the ice cream
Own WhatsApp Business as a customer channel - understand requirements, resolve queries, and log requests
Reporting & Analytics
Track sales analytics - order volume, SKU performance, delivery success rate, refund/complaint rate
Send a daily report to the director covering order volume, stock levels, customer queries, and any open issues
Requirements
Prior experience in e-commerce operations, D2C fulfillment, or logistics coordination (food/FMCG experience is a strong plus)
Comfortable working in a cold storage/freezer environment and doing physical packing work
Strong communication skills in Telugu, English and Hindi for customer-facing calls
Basic proficiency with Shopify (or willingness to learn quickly), spreadsheets, and WhatsApp Business
Familiarity with Hyderabad-area geography for delivery ETA estimation is a plus
Location: Jubilee Hills, Road No 36. Timings: 11AM - 8PM
6 days a week. Holiday is on Monday. Saturday and Sunday are working days.
Comfortable working weekends/evenings, since ice cream order volume peaks then.

Work arrangement
No