Performance Manager

JOB DESCRIPTIONPosition: Performance Marketer
Location: Noida, Sector 16
Experience: 2–5 Years
Employment Type: Full-Time
Work Mode: On-Site
About the Role
We are looking for a Performance Marketer who can plan, execute, optimize, and scale digital advertising campaigns with a strong focus on measurable business results, lead generation, conversions, and ROI.
Key Responsibilities
Plan and execute performance marketing campaigns across Google Ads, Meta Ads, and other relevant digital platforms.
Manage campaigns for lead generation, conversions, website traffic, and customer acquisition.
Conduct keyword research, audience research, competitor analysis, and campaign planning.
Create and manage campaign structures, ad groups, targeting, budgets, bids, and placements.
Monitor campaign performance and optimize campaigns based on CPL, CPA, CTR, CPC, ROAS, conversion rate, and other KPIs.
Develop and test different ad copies, creatives, audiences, landing pages, and campaign strategies.
Track and analyze campaign data using Google Analytics, Google Tag Manager, conversion tracking, and reporting dashboards.
Identify opportunities to improve campaign performance and reduce acquisition costs.
Coordinate with the creative, content, sales, and design teams to develop high-performing marketing assets.
Prepare regular performance reports and provide actionable insights to management.
Stay updated with changes in digital advertising platforms, algorithms, tools, and industry trends.
Required Skills
Hands-on experience with Google Ads and Meta Ads.
Strong understanding of performance marketing, paid media, lead generation, and conversion optimization.
Knowledge of Google Analytics, Google Tag Manager, and conversion tracking.
Good understanding of campaign metrics and performance analysis.
Experience with A/B testing and audience segmentation.
Strong analytical and problem-solving skills.
Ability to manage multiple campaigns and budgets simultaneously.
Good communication and reporting skills.
Qualifications
Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
2–5 years of relevant experience in performance marketing or paid advertising.
What We Offer
Competitive salary based on experience and skills.
Opportunity to work on diverse digital marketing campaigns.
Performance-driven and growth-oriented work environment.
Opportunities for professional learning and career growth.
Location: Noida, Sector 16
Experience: 2–5 Years
Employment Type: Full-Time
DM me 9211457091 or mitanshi@dolphininfra.in

Work arrangement
No