Marketing And Creative Professional

Company Description O'Soul is a fashion-forward clothing brand that blends style with personal expression for people of all genders. The brand offers a curated collection of high-quality bottomwear and chic attire designed to elevate everyday wardrobes. O'Soul focuses on helping individuals embody their unique, soulful essence through thoughtfully crafted garments. Every piece is created with attention to detail, making fashion feel like an artistic experience. Joining O'Soul means contributing to a brand that sees each customer as a canvas for creative style.
Role Description The Marketing and Creative Professional will play a key role in shaping O'Soul’s brand presence across digital and physical channels. This hybrid position is based in Mumbai, with the flexibility to work from home for part of the week. Day-to-day responsibilities include developing and executing marketing campaigns, creating engaging content for social media and other platforms, and collaborating on visual branding and storytelling. The role also involves coordinating with designers and photographers, managing brand messaging, analyzing campaign performance, and supporting promotional activities and events. The professional will work closely with leadership to ensure all marketing and creative outputs reflect O'Soul’s style, tone, and values.
Qualifications
Solid experience in marketing strategy and campaign execution, with an understanding of fashion or lifestyle brands.
Strong creative skills in brand storytelling, visual communication, and content creation for social and digital media.
Ability to collaborate with design, photography, and merchandising teams to produce cohesive brand assets.
Proficiency with common digital marketing tools and platforms (e.g., social media management, basic analytics, email marketing).
Excellent written and verbal communication skills in English; comfort with local languages in Mumbai is an advantage.
Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines.
Experience in a hybrid work environment, with the ability to work both onsite in Mumbai and remotely in a self-directed manner.
Bachelor’s degree or equivalent experience in Marketing, Fashion Communication, Design, Mass Media, or a related field.
Prior experience in fashion, apparel, or D2C consumer brands is highly beneficial.

Work arrangement
Hybrid