Marketing Assistant

Company Description Amity University is India’s top-ranked non-profit private university, known for combining academic rigor with leadership and teamwork development to prepare learners for real-world corporate environments. As part of the Amity Education Group, the university has over two decades of academic excellence and holds an ‘A+’ Grade Accreditation from the National Accreditation and Assessment Council (NAAC). Amity operates hi-tech campuses across India, including New Delhi NCR, Noida, Gurgaon, Lucknow, Jaipur, and Gwalior, as well as international campuses in Dubai and London, with additional group campuses in Singapore, New York, California, China, Romania, and other locations. The university offers a wide range of career-focused undergraduate and postgraduate programs in disciplines such as Engineering, Management, Commerce, Hospitality, Architecture, and Interior Design. Amity emphasizes industry-focused education, values-driven leadership, and high-quality teaching and research, and its alumni are employed by leading organizations worldwide.
Role Description The Marketing Assistant role is a full-time, on-site position based at Amity University in Mumbai. The Marketing Assistant will support the marketing team in executing promotional campaigns, coordinating events, and assisting with student recruitment initiatives. Day-to-day responsibilities include conducting market research, preparing marketing materials and reports, updating databases, and supporting social media and digital outreach activities. The role also involves collaborating with academic and administrative teams, responding to inquiries from prospective students, and maintaining strong relationships with internal and external stakeholders. The Marketing Assistant is expected to contribute to enhancing the university’s brand presence and ensuring consistent, professional communication across all channels.
Qualifications
Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to present information effectively.
Candidates should possess Market Research skills, including data collection, basic analysis, and the ability to generate insights about student and industry trends.
Candidates should possess Customer Service skills, with a focus on responsiveness, professionalism, and a learner-centered approach when interacting with prospective and current students.
Candidates should possess Sales and Sales & Marketing skills, including lead follow-up, promotional support, and contribution to enrollment and outreach activities.
Relevant qualifications such as a bachelor’s degree in Marketing, Business, Communications, or a related field are preferred.
Prior experience in education marketing, events coordination, or outreach activities is an advantage.

Work arrangement
No