Bilingual SEO Content Writer

Important Notice
If your profile qualifies, we will send you a web content transcreation exercise (from English to Spanish) to continue with your application.
About Nanato Media
Nanato Media is a marketing agency based in Austin, Texas, specializing in culturally intelligent marketing for law firms targeting the U.S. Hispanic market. We help legal brands dominate competitive service markets by combining strategy, data, and culturally nuanced content that drives measurable results.
Our work focuses on performance, precision, and meaningful impact for Hispanic communities across the United States.
Cultural Fit at Nanato Media
You will thrive here if:
You are constantly improving your craft and helping others improve theirs.
You take ownership and care deeply about quality and deadlines.
You are comfortable wearing multiple hats in a fast-paced agency environment.
You value structure, systems, and accountability.
You are self-organized and manage your time effectively in a remote setup.
You are comfortable working behind the scenes under strict confidentiality.
About the Role
We are looking for a highly skilled Bilingual SEO Content Writer (English & Spanish) to join our SEO team. This role focuses on creating high-quality, SEO-driven content for law firms serving Spanish-speaking audiences in the United States.
You will write, optimize, and transcreate content that ranks in competitive service markets. This is not basic blog writing — this is strategic SEO content built to drive traffic, rankings, and conversions.
You will collaborate closely with the SEO Manager, Content Marketing team, and project managers to ensure all content aligns with search intent, keyword strategy, and performance goals.
Key Responsibilities
Write high-quality, SEO-optimized articles, landing pages, and service pages in Spanish and English.
Transcreate (not just translate) content between English and Spanish while maintaining tone, clarity, and cultural nuance.
Conduct keyword research support and follow detailed SEO briefs.
Optimize content using heading structures (H1, H2, H3), internal linking, metadata, and schema recommendations.
Update and optimize existing website content to improve rankings and engagement.
Collaborate with designers and developers to ensure content is properly implemented.
Follow editorial guidelines and brand voice requirements.
Stay current with SEO best practices and Google algorithm updates.
Required Qualifications
Proven experience writing SEO content for service-based businesses (legal experience preferred).
Experience writing for the U.S. market.
Strong understanding of search intent and competitive keyword targeting.
Ability to write long-form content (1,000+ words) structured for SEO performance.
Experience using WordPress or similar CMS platforms.
Familiarity with SEO tools and performance metrics.
Excellent grammar, editing, and proofreading skills in both English and Spanish.
Ability to work independently in a remote environment.
Preferred Experience
Previous work in a marketing agency.
Experience writing for competitive industries (legal, medical, financial, etc.).
Experience optimizing existing content to improve rankings.
Familiarity with internal linking strategies and content clustering.
Experience collaborating with SEO strategists.

Work arrangement
Yes