Sales Marketing Executive

Company Description EFX Connect is a technology-driven brand that builds practical software solutions and digital products to simplify processes and help businesses move forward. The company focuses on connecting people and opportunities through tools that are intuitive, efficient, and impact-focused. Team members are encouraged to explore possibilities, experiment with ideas, and translate concepts into tangible results for clients. EFX Connect values collaboration, innovation, and a problem-solving mindset. The brand is driven by the vision to “Make Possibility Practical” in every project.
Role Description This is a full-time, on-site Sales Marketing Executive role based in the Pune Division. The Sales Marketing Executive will work closely with the sales and product teams to identify target markets, develop and execute marketing campaigns, and support lead generation activities. Daily responsibilities include conducting market research, preparing sales presentations, managing marketing collateral, and coordinating outreach through digital and offline channels. The role involves engaging with prospective clients, understanding their business needs, and communicating how EFX Connect’s solutions can address their challenges. The Sales Marketing Executive will also track campaign performance, maintain accurate records in CRM tools, and contribute to continuous improvement of sales and marketing strategies.
Qualifications
Candidates should possess strong Market Research and Market Planning skills to identify opportunities, segment audiences, and plan effective campaigns.
Candidates should possess Sales and Marketing skills to drive lead generation, nurture prospects, and support revenue growth initiatives.
Candidates should possess excellent Communication skills, including clear verbal and written communication, presentation abilities, and client-facing interaction.
Relevant experience in B2B technology, software, or digital products is beneficial.
Ability to analyze data, use CRM and marketing tools, and report on campaign performance is preferred.
Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience.
Proactive, organized, and able to work collaboratively with cross-functional teams on-site in the Pune Division.

Work arrangement
No